S12 E07: Launching a New CRM: Introducing Tezzera with Abbey McGrew cover art

S12 E07: Launching a New CRM: Introducing Tezzera with Abbey McGrew

S12 E07: Launching a New CRM: Introducing Tezzera with Abbey McGrew

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*Join the Tezzera waitlist | Launching Fall 2025

In this episode, Abbey McGrew is back on the pod, all the way from Season 1! We discuss all the details of Abbey's latest venture, Tezzera, a CRM designed specifically for designers, tackling a major gap in the market. Abbey discusses the features of Tezzera, its development process, and her vision to make administrative tasks feel creative and on-brand. Tezzera is launching with beta testers in October, with the official launch planned for Nov.


00:00: Intro + Minimind Testimonials

05:51: Abbey’s Life Updates: Moving and Motherhood

11:10: Introducing Tezzera: A New Business Venture

24:25: The CRM Features it will include

36:55: Beta Testing and Launch Plans


Guest Name: Abbey McGrew

Guest Website: wayfairdesignstudio.com

Guest IG: @wayfairdesignstudio

Podcast: Design Unfiltered on Patreon and The Heart-Led Brand

New CRM Launching Fall 2025 - Tezzera

Join the Tezzera waitlist

IG: @tezzera.co


Episodes Mentioned:

S10 E13: Maternity Leave, New Motherhood, & Mom/Design Biz Life - from Design Unfiltered with Abbey McGrew

S1 E11: Attracting Dream Clients and Building Your Design Business with Abbey McGrew


Links:

The Design Minimind

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Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*

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Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast

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