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Ripped Open

Ripped Open

By: Karina Ripps
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About this listen

The mission of Ripped Open is to rip open the conversations no one else is having — around training, coaching, business, leadership, and identity. This show is for the ones already doing the work — the athletes chasing something bigger than miles, the coaches tired of blending in, the high-performers who know they’re built for greatness. Each episode will leave you feeling fired up, called out (in the best way), and grounded in what really matters — not just how fast you move, but how boldly you lead. Let’s go deeper. Let’s get stronger. Let’s lead louder — together.Karina Ripps Economics Leadership Management & Leadership
Episodes
  • How 5% Better Retention Can Increase Your Profits by 100%
    Mar 20 2026

    How much time did you spend this week thinking about KEEPING the clients you already have? Probably not much...

    Most coaching businesses are built entirely around acquisition, aka - getting new clients in the door. That's what everyone teaches.

    But almost no one is building their business around retention.

    According to research, increasing your retention by just 5% can increase your profits by 25–100%.

    WILD!!!

    That means the difference between a struggling coaching business and a thriving one isn't your marketing. It's how long your clients stay.

    In this episode, I'm breaking down:

    • The math most coaches never do (lifetime value example that'll blow your mind)
    • Why clients actually leave you
    • What high-retention coaching businesses do differently
    • Where to improve your retention by just 5% and watch your business transform

    If you're tired of the revenue rollercoaster and constantly replacing clients every few months, this episode will change how you think about your business!

    ⬇️ CONNECT WITH KARINA:

    Instagram: https://www.instagram.com/ripps_ontherun/

    Work With Karina: https://linktr.ee/ripps_ontherun

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    21 mins
  • She Built a Women’s Gym in a Barn (ft. MacKenzie Orzechowski)
    Mar 13 2026

    What does it *actually* take to build a gym from the ground up?

    In this episode of Ripped Open, I’m joined by MacKenzie Orzechowski (@builtbarnstrong), founder of Champion Athletics + Fitness, a women-only strength training community run out of a 100+ year-old barn in Connecticut.

    But this conversation goes way beyond workouts.

    MacKenzie shares the story of how BUILD45 came to life, why creating a safe space for women to train was so important to her, and what she’s learned along the way about leadership, resilience, and believing in your vision even when things get hard.

    And for the women who aren’t local to the Barn, MacKenzie also shares how she brings that same coaching philosophy online through her FIT4LIFE coaching program, helping women with their strength, nutrition, and confidence no matter where they live.

    If you’ve ever thought about building something of your own or you’re looking for a supportive place to get stronger...this conversation will hit home!


    ⬇️ CONNECT WITH KARINA:

    Instagram: ⁠⁠⁠https://www.instagram.com/ripps_ontherun/⁠⁠⁠

    Work With Karina: https://linktr.ee/ripps_ontherun

    Show More Show Less
    53 mins
  • Top 10 Client Experience Trends Every Health + Fitness Coach Needs to Grow in 2026
    Mar 6 2026

    The health + fitness coaching industry is changing...and if you're still thinking client retention is about having perfect programming, you're going to feel it in 2026.


    In this episode, I'm breaking down the client experience trends that will actually move the needle for coaches who want to build businesses that compound (not ones that constantly need new clients to survive).


    We're talking about:

    • why experience is now your primary differentiator (not programming or certifications)

    • how to optimize the first 48 hours after someone pays (this determines if they stay 3 months or 3 years)

    • the difference between emotional check-ins and physical check-ins

    • why systemizing loyalty beats random acts of appreciation

    • how to help clients adopt a new identity (so leaving feels like regression)

    • the shift from asking for referrals to building an experience worth talking about

    If you're a coach who wants clients who stay for years AND refer everyone they know in 2026, start here!


    ⬇️ CONNECT WITH KARINA:

    Instagram: ⁠⁠⁠https://www.instagram.com/ripps_ontherun/⁠⁠⁠

    Work With Karina: https://linktr.ee/ripps_ontherun

    Show More Show Less
    37 mins
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