Rick Rubin: Sonic Geometry, Liquid Death, and the Timeless Craft of Music Production
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Rick Rubin: Sonic Geometry, Liquid Death, and the Timeless Craft of Music Production
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About this listen
Rick Rubin dropped a fresh Tetragrammaton episode on December 17 interviewing Mike Cessario Liquid Death CEO behind the billion-dollar canned water empire built on punk-rock ads and viral stunts like soul-selling golf clubs and Save the Bros protein shakes according to PodScripts.co. That same week his Substack Tetragrammaton Editorial published The Nature of Sonic Geometry a December convo between Molly Hankins and Eric Rankin diving into audio mysticism per rickrubin.substack.com. Rubin produced Tyler Childers new Americana stunner Snipe Hunter hailed by WMOT as lifting the singer to a sonic astral plane while staying rooted in Southern tales earning Childers his highest debut via Rolling Stone back in August but still buzzing in year-end lists. Anthropic teamed with Rubin for The Way of Code an interactive digital book channeling Tao Te Ching vibes into AI vibe coding where he dubs it the punk rock of coding per DesignRushs top 2025 ads roundup. A Spreaker audio bio from December 16 crowned him the bearded Buddha of music with headlines on his Johnny Cash Hurt legacy and Hollywood pivot though unconfirmed whispers. No public appearances or business deals popped in the last few days but his book The Creative Act topped Artwork Archives best 2025 art biz reads. Social mentions stay quiet save Eastside Rag branding whiz Nicole dreaming of being the Rick Rubin of brands. Old tea Robert Plant griped to AOL about Rubin stealing Led Zep vibes for Beastie Boys though Page shrugged it off. Rubins low-key guru era rolls on prioritizing timeless craft over flash.
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