Rick & Rick Rule the World cover art

Rick & Rick Rule the World

Rick & Rick Rule the World

By: Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing Media Tech & Pop Culture
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 Digital marketing insights from Rick Mathieson (author of Branding Unbound and The On-Demand Brand) and Rick Wootten (Silicon Valley CMO) as they share their unique brand of news and views on the trends impacting the intersection of marketing, media, tech, and pop culture. All delivered with an extra-large serving of fun. From B2C to B2B. CPG to SaaS. Digital to direct. Email to experiential. Social to search. Content to commerce. Generative to agentic AI. Viral video to virtual & augmented reality. POS to podcasts. Full funnel to WTF. This is the podcast for every marketer who’s out to rule the world. https://www.linkedin.com/company/rick-rick-rule-the-worldAll rights reserved Economics
Episodes
  • Brand Meets Fandamonium at Comic-Con 2025 (Concl)

    Brand Meets Fandamonium at Comic-Con 2025 (Concl)
    Sep 1 2025
    In the conclusion of our annual coverage of geekdom’s biggest gathering, guests Kurt Ho and Eric V. continue to interview the Ricks about their experience at Comic-Con International 2025. Think: panels, purchases, parties—and at least some weirdness (looking at you, Megan 2.0). IN THIS EPISODE 📚 Rick W. shares the panels he attended—and some of their oddities 🦸🏽‍♂️ Rick M. on a panel with correlations with advertising industry—and missing host 🦾 Kurt Ho thanks Robotech promoters for keeping the faith 🚀 Rick M. reconsiders the “Star Trek Universe” panel in Hall H. 🔮 Kurt has an inspired idea for a panel at next year’s show 🛍️ Rick W. meets Johnny Bravo and buys a hell of a mystery box 💥 Rick M. zeroes in on vintage Justice League’s comics 🥷🏻 Eric V. targets Firefly—GI Joe’s answer to Boba Fett 🤩 How GI Joe bypassed Star Wars in Eric V’s art collection 🏪 Circle K, hold the candy bars: comics in the good ol’ days 🎬 The crew’s best—and freakiest—moments from Comic-Con 🎉 Ready Party One revisited—and the less said, the better 🛸 Kurt rounds things out about friends and fun traditions ✅ Tips to those who want to attend Nerd Mecca net year Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 18 min, 30 sec. Review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services. Some audio and visual elements created using AI-based tools.
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    19 mins
  • Brand Activations: Lego, Hasbro & More at Comic-Con 2025

    Brand Activations: Lego, Hasbro & More at Comic-Con 2025
    Aug 24 2025
    🕶️ In their annual post-Comic-Con episode, guests Kurt Ho and Eric V. flip the script and interview the Ricks about their experience at Comic-Con International in San Diego, California. It’s time to go inside Mardi Gras for Comic Book Geeks—and inspired brand activations from Lego, Hasbro, and more. IN THIS EPISODE 🤓 135,000 strong: What happens in San Diego never stays there (at 01:38) 💥 Overall impressions from newbies & and novices (02:30) 🤘🏼 Party Central: “Ready Party One” rocks the cosplay (04:30) 🧱 Lego brand activation: Replicating Comic-Con in plastic bricks (05:10) 🤖 Galactus for the win: In a sea of cosplay, one towers over all (07:45) 💃🏼 Andor or else? The “Niamos!” flash mobs that never happened (08:08) 💩 Todd McFarlane unfiltered: The weirder side of Comic-Con 2025 (08:34) 🤬 Inside, outside, upside down: A cruel opening-day joke on attendees (09:40) 🚍 A trippy bus ride you can only catch on the way to Comic-Con (11:46) 🎸 Zartan’s Revenge: Cobra Command goes heavy metal with Cold Slither (12:35) Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 15 min, 30 sec. Review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services. Some audio and visual elements created using AI-based tools.
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    16 mins
  • 💥Review: James Gunn’s Superman

    💥Review: James Gunn’s Superman
    Aug 10 2025
    It’s time for the Ricks’ official (and highly-spoilerific) review of one of the summer’s biggest movies: James Gunn’s Superman. From backstories to propaganda-posting monkey bots, and from half-baked controversies to crappy character haircuts (looking at you, Green Lantern), the Ricks give you the lowdown on the latest incarnation of everyone’s favorite Kryptonian. IN THIS EPISODE 🥳 Relief at DC Studios and Warner Bros (at 01:41) 🧐 Expectations: Super-Cautious–or Mucho Caliente? (02:24) 🎨 Not just a DC comic book movie–a live-action cartoon (03:06) 🎚️ A Bald Tech-Bro Billionaire vs. Krypton’s Last Son (03:33) 🐾 The CGI Dog Stays in (and Steals) the Picture (03:50) 🦸🏻‍♂️ Enter: The Justice Gang* (Working Title) (04:45) ❤️‍🔥 Loaded Gunn: From “Bright Burn” to the Positivity Bug (05:19) 🎭 Lois, Clark, Lex & Beyond: Characters in Focus (05:55) 🤖 Gary the Robot & Cousin Kara: Kryptonian Disconnects? (07:21) 🧪 A Litmus Test for Successful Superman Stories (08:24) 🚨 Has Superman Gone Woke? Or Was He Always That Way? (09:50) 🐵 About Those Propaganda-Posting Monkey Bots (11:44) 🏮 The Lamest Green Lantern: Guy Gartner (12:09) 😎 A Cameo by Christopher Reeve’s Son (12:40) 🧑🏻‍🌾👩🏻‍🌾 Debating Gunn’s Interpretation of Ma and Pa Kent (12:46) 🥱 A Whole New Take on Kal-El? Or Same-Old, Same-Old? (15:04) 🧠 Whither Brainiac? Or Lobo, Jason Mamoa’s Next DC Role? (15:35) 🦸🏿‍♂️ Mr. Terrific: The Side Character Who Lived Up to His Name (15:50) 🤘🏼 Final Grades: Is Clark Really a Punkrocker? Or Just a Poser? (16:57) Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 19 min, 50 sec. Review privacy and cookie policies for SoundCloud, iTunes, Spotify and all other streaming services. Some audio and visual elements created using AI-based tools.
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    20 mins
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