Richard Feloni (RJF Editorial, prev. Bain Capital Ventures) cover art

Richard Feloni (RJF Editorial, prev. Bain Capital Ventures)

Richard Feloni (RJF Editorial, prev. Bain Capital Ventures)

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About this listen

My conversation with Rich Feloni. Rich is the founder of RJF Editorial, and the former head of content at Bain Capital Ventures.

Chapters:

  • 00:00 Cold open
  • 01:40 Rich’s backstory
  • 04:26 Going to Fiji to see Tony Robbins
  • 9:39 His time at Bain Capital Ventures
  • 10:54 Misconceptions about mainstream media
  • 14:11 The clash between journalists and founders
  • 18:12 Understanding journalistic incentives
  • 23:03 Shifting to RJF Editorial
  • 28:12 Minimum viable content strategy
  • 30:54 Building relationships with newsletter writers
  • 36:04 The importance of an owned Audiences
  • 37:45 Sustainable content strategies for founders
  • 40:16 Common mistakes in content creation
  • 44:40 Redefining success metrics in conten
  • 46:37 Influences and recommendations
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