Resourceful Designer: Strategies for running a graphic design business cover art

Resourceful Designer: Strategies for running a graphic design business

Resourceful Designer: Strategies for running a graphic design business

By: Mark Des Cotes
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Wouldn't it be nice if you could spend more time designing and less time worrying about your design business? Resourceful Designer offers tips, tricks and resources for freelancers in order to help streamline your graphic design and web design business so you can get back to what you do best… Designing! Let me know what topics you would like me to cover by emailing feedback@resourcefuldesigner.com© Mark Des Cotes - Resourceful Designer Art
Episodes
  • What Getting Tattooed Taught Me About Graphic Design - RD358
    Dec 23 2025

    Welcome back to Resourceful Designer! I'm Mark, and today I want to share a unique perspective I've gained as both a graphic designer and someone with a growing collection of tattoos.

    I got my first tattoo at 53, thanks to my talented daughter who became a tattoo artist, and now, at 56, I have six pieces inked on my body, each with a story.

    In this episode, I'll talk about how the permanence of tattoos has made me reflect on the power we have as designers: in our world, designs aren't set in stone like tattoos are. We have the flexibility to tweak, evolve, and improve our work, even years later.

    I'll dive into how striving for perfection sometimes holds us back, why knowing when a design is "done" is an art in itself, and how embracing imperfection and change makes us better creatives. Plus, I'd love to see your tattoos and hear your thoughts, so stick around!

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    19 mins
  • Give Yourself A Raise: Make More Money Without More Clients - RD357
    Dec 16 2025

    Welcome to Resourceful Designer! I'm Mark, and in this episode, I'm sharing practical advice for home-based graphic and web designers looking to make more money, without taking on more clients or raising your rates. I'll tell you a story about learning to let go, and how sometimes, we hang onto tools, subscriptions, and services in our business that quietly drain our bank accounts month after month.

    I walk you through a step-by-step subscription audit, showing you how to identify essential expenses, cut out the things you don't need, and consolidate tools where possible. It's not about keeping up with trends or having the most impressive software stack; it's about running a profitable, sustainable business and making sure more of the money you earn actually stays in your pocket.

    So, get ready to give yourself a raise by spending smarter, not harder. Let's dive in and uncover the hidden savings in your business!

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    17 mins
  • How to Handle Low-Budget Clients with Grace - RD356
    Dec 9 2025

    Welcome to Resourceful Designer! I'm Mark, your host, and today, I want to share a powerful story that brilliantly illustrates how to handle price negotiations with grace while standing firm in your professional worth. Like many designers, I've encountered those budget conversations that can make your heart sink, the ones where a promising client comes in, but their budget just doesn't match the value you know you can deliver.

    In this episode, I reflect on an invaluable lesson I learned from a fellow designer I met years ago in Montreal. He went from being the "affordable option" to becoming the designer that clients saw as an investment, not just a cost. I'll guide you through a practical email template that turns a rejection into an opportunity, educating your clients and setting the stage for future collaboration, all while maintaining your standards and building relationships, not burning bridges.

    We'll explore how shifting your mindset from being everywhere and shouting the loudest about your services to positioning yourself as a valued, trusted advisor can radically transform the way clients perceive and treat you. I'll share concrete, actionable steps to help you build a professional response system for low-budget inquiries, foster goodwill in your network, and keep the door open to better clients in the future.

    If you want to learn how to gracefully say "no" without compromising your worth, and even turn those "no's" into long-term opportunities, you'll love today's episode. Let's dive in and redefine how we handle low-budget clients, together.

    Get the email template I talk about in this episode here

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    20 mins
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