Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. Today we sit down with luxury real estate powerhouse Tatiana Derovanessian, founder of Dream Living LA, whose story is all about resilience, reinvention, and relentless drive. Tatiana went from producing multimillion-dollar ad campaigns for global brands like Apple and Virgin to building one of the most respected names in Los Angeles luxury real estate. In this conversation, we dive into how she rebuilt from zero, turned rejection into fuel, and crafted a brand defined by mastery, confidence, and purpose. If you’ve ever wondered how to reinvent yourself and rise to the top of your field, this one’s for you.

Timestamps
00:00:00 Introduction and Welcome

00:01:55 Tatiana's Background in Entertainment

00:10:17 Transition to Real Estate

00:12:07 Challenges in Real Estate

00:19:39 First Development Deal

00:33:09 Competitive Listing Appointments

00:38:23 Handling Unrealistic Pricing Expectations

00:39:50 The Reality of Real Estate TV Shows

00:40:26 The Importance of Proper Pricing

00:41:48 Effective Presentation Strategies

00:45:13 Listening to Clients' Needs

00:49:39 Leveraging Media and Marketing

00:54:20 Overcoming Challenges and Building Confidence

01:02:46 Networking and Social Knocking