Rebranding for the Future: Why Delta Changed and What’s Next
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Rebranding for the Future: Why Delta Changed and What’s Next
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About this listen
Change isn’t easy—but it’s essential. In this episode of On the Surface, Seth Stevens, Brad Marotti, and Jordan Janet unpack the big moves Delta made in 2025: a major rebrand and a complete organizational restructure.
Discover:
✅ Why we kept the Delta name but refreshed our look
✅ The thinking behind shifting from geography-based to line-of-business structure
✅ How these changes position us for growth and efficiency in a competitive market
If you’ve ever wondered what drives strategic change in a century-old company, this conversation is for you.
Thanks for listening!
Check us out:
deltacos.com
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