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Reanimated Stories

Reanimated Stories

By: Roger Jorns - Reanimation Design
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Is your business’s best story the one you haven't told yet?

Every business has a heartbeat, but not everyone knows how to make it heard.

Reanimated Stories is the antidote to boring business talk, we bring the journeys of local business leaders and entrepreneurs back to life.

From the initial spark to the daily grind, Roger Jorns founder of Reanimation Design, gets to interview and explore how successful owners use their unique stories to build trust, connect with their community, and grow their bottom line.

Reanimated Stories is here to prove that when you tell the right story, you don’t just get customers—you build a legacy.

Tune in, get inspired, and let’s reanimate your business.

Economics
Episodes
  • Stop Being the Frog in Boiling Water! Leadership, Burnout & Star Wars w/ David Carr
    Dec 24 2025

    Are you a subject matter expert who struggles to manage people?

    In this episode, Roger Jorns interviews David W. Carr, founder of Steward Your Business.

    David specializes in helping professionals in technical fields—like architecture, engineering, and construction—transition from being "doers" to being effective leaders.

    David discusses the danger of becoming the "frog in boiling water" by ignoring the rising pressure of business life. We explore the necessity of holistic health—physical, spiritual, and emotional—and how it directly impacts your bottom line.

    David also shares how he balances his intense work with his passion for Star Wars through his side venture, Lightside Collectibles.

    If you are looking to understand your leadership voice and build a healthier organization, this episode is for you.

    Connect with David:

    LinkedIn: https://www.linkedin.com/in/davidwcarr/

    Lightside Collectibles: https://lightsidecollectibles.com/

    Steward Your Business: https://stewardyourbusiness.com/

    ---------------

    About Reanimated Stories:

    Hosted by Roger Jorns, I talk with awesome business leaders about their story and we explore how to reimagine work, life, and design.

    Connect with Roger: linkedin.com/in/roger-jorns

    Want a website checkup? https://www.reanimationdesign.com/free-website-audit/

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    00:00 The Frog in Boiling Water: An Introduction

    00:19 Meet the Hosts: Roger and David

    01:27 David's Journey and Passion for Connecting People

    02:10 The Birth of Steward Your Business

    03:57 Star Wars and Lite Collectibles: A Passion Project

    06:31 Balancing Work and Hobbies for a Healthier Life

    10:11 Implementing Holistic Leadership in Business

    14:02 Proactive Leadership Strategies

    14:18 Balancing Personal and Professional Life

    14:46 The Importance of Self-Leadership

    15:13 Challenges in Engineering and Trust Building

    16:40 Developing Competence in Teams

    19:57 Recognizing and Valuing Team Diversity

    23:01 Steps to Effective Leadership

    25:35 Conclusion and Contact Information

    Show More Show Less
    27 mins
  • Why Your Core Values Don't Belong in the Bathroom | Change Management 101 w/ Sarena Diamond
    Dec 3 2025

    If you aren't changing, you aren't growing—but why is leading change so difficult?

    In this episode, Roger Jorns interviews Sarena Diamond of Diamond Solutions Group. Sarena is a fractional executive (not a coach) who helps leaders navigate chaos, acquisitions, and reorganizations.

    Sarena challenges the traditional consulting model by arguing that leaders shouldn't create dependencies on experts; instead, they should build the capability to handle the next change themselves.

    We discuss the "three steps" of successful change: building belief, enabling behaviors, and sustaining culture.

    Plus, we talk about why posting your core values on a bathroom wall is a terrible way to build culture.

    Connect with Sarena:

    • LinkedIn: https://www.linkedin.com/in/sarena-diamond/ (The only one spelled S-A-R-E-N-A)
    • Website: https://diamondsolutionsgroupllc.com/

    ---------------

    About Reanimated Stories: Hosted by Roger Jorns, I talk with awesome business leaders about their story and we explore how to reimagine work, life, and design.

    Connect with Roger: linkedin.com/in/roger-jorns

    Want a website checkup?

    https://www.reanimationdesign.com/free-website-audit/

    ---------------

    Show More Show Less
    28 mins
  • How to Build a Brand Foundation (Beyond Just a Logo) w/ Emily Rosales
    Dec 3 2025

    Do you think branding is just a logo?

    Does your business have a solid foundation or are you just "throwing spaghetti at the wall" with your marketing?

    In this episode, Roger Jorns interviews Brand Strategist Emily Rosales about the vital difference between visual branding (logos) and foundational branding (values and story).

    Emily opens up about her previous career in the mortgage industry, explaining how a misalignment in culture led her to pivot toward a career focused on impact and legacy. She breaks down her methodology for helping business owners who feel "invisible" gain the clarity needed to connect deeply with their audience.

    If you are tired of "word vomiting" when people ask what you do, this episode offers a practical "pen to paper" exercise to help you refine your message today.

    Connect with Emily:

    • LI: https://www.linkedin.com/in/emilyyrosaless/
    • FB: https://www.facebook.com/emilyyy2
    • IG: https://www.instagram.com/_emily_rosales/
    • Website: https://simplyme-coaching.com/

    ---------------

    About Reanimated Stories: Hosted by Roger Jorns, I talk with awesome business leaders about their story and we explore how to reimagine work, life, and design.

    Connect with Roger: linkedin.com/in/roger-jorns

    Want a website checkup?

    https://www.reanimationdesign.com/free-website-audit/

    ---------------

    Show More Show Less
    22 mins
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