Overview: Welcome to Ready Set Exec, the podcast where executive search meets real leadership stories. Enjoy weekly conversations with Executives sharing insights, best practices and knowledge as well as a biweekly founders meeting where you will join hosts John and Patrick—founders of Ready Set Exec Inc.—as they share insider perspectives from their work recruiting top executives in Sales, Marketing, HR, and Operations.

Todays episode: In this engaging episode, Neil Weitzman, a seasoned go-to-market strategist, joins John Pezoulas to discuss the evolving landscape of sales and marketing. They delve into the challenges of modern go-to-market strategies, emphasizing the importance of brand building and authenticity. Neil shares insights on the impact of AI in sales, the necessity of an omnichannel approach, and the value of transparency in recruitment. The conversation also highlights the significance of social media and creative marketing tactics in today's business environment. Tune in to explore how businesses can adapt and thrive in a rapidly changing market.

What to Expect Each Episode:

Conversations with Executives: Hear candid stories from accomplished leaders across Ready Set Exec’s network as they share lessons learned, pivotal career moves, and their outlook on the future of leadership.

Industry Insights: Explore the trends shaping leadership in the fields Ready Set Exec knows best—how Sales leaders drive growth, how Marketing executives build brand momentum, how HR shapes culture, and how Operations keeps organizations moving.

• Talent Strategy Deep Dives: John and Patrick reveal what they’ve learned about hiring executives who don’t just fit the role but elevate the business, by using a relationship-driven approach.
• Actionable Takeaways: Whether you’re a CEO, HR leader, or an executive shaping your next move, you’ll walk away with practical insights on attracting, retaining, and thriving as top talent.