Quantum computing can feel abstract… Until you see the kinds of business problems it’s already being applied to. On this episode of Quantum Matters, host Murray Thom is joined by Mayowa Ayodele, Manager, Solutions Architect on D-Wave’s Professional Services team, to explore how organizations are using hybrid-quantum computing approaches to help deliver measurable results today. Drawing on real-world client engagements across industries like logistics, manufacturing, energy, and finance, Ayodele breaks down what makes a problem well- suited for quantum-powered optimization: challenges that are large, complex, and driven by discrete decisions. She also unpacks why classical systems can begin to struggle as constraints multiply, how hybrid solvers can, in some cases, reduce time to solution from hours to seconds, and what it can take to move from proof of concept to production. The conversation also highlights the importance of clean data, strong collaboration with domain experts, and practical pathways for teams that are new to quantum computing to get started with confidence.

Highlights:

8:00 - The 3 Things You Need to Solve Problems with Quantum

13:21 - Good Data Determines Good Results

23:36 - What Makes a Quantum Project Successful

Can quantum computers really change the way we move, work, and solve problems in the real world? In this premiere episode of Quantum Matters, host Murray Thom sits down with global tech executive Martin Hofmann to explore how quantum computing is tackling challenges that are too complex for classical systems. Hofmann shares his experience partnering with D-Wave on projects in Beijing, Barcelona, and Lisbon, where hybrid quantum-classical systems are used to improve traffic prediction and optimize routes—cutting travel times by up to 30% in some cases. He also introduces the idea of outcome engineering—starting with a clear goal and working backward—and explains why meaningful innovation goes beyond proof-of-concept experiments. Listen in as they explore the future of quantum computing and agentic AI, and how combining these technologies could help reshape industries.

Highlights include:

7:10 - Solving Beijing's Traffic Congestion Problem with Quantum

13:42 - Live Traffic Rerouting in Action

20:08 - Hybrid Quantum + AI Collaboration

Introducing Quantum Matters, a podcast from D-Wave, the world’s first commercial

quantum computing company. Every episode will explore where quantum is making a

tangible difference today. You’ll hear from industry leaders, researchers, and academics

who are applying quantum technology to find answers to their most challenging

computational problems. You’ll also learn about real-world case studies to help you cut

through the hype, separate fact from fiction, and develop an informed position on what

this incredible technology could mean for you today.

Because quantum isn’t coming someday—it’s here, it’s scaling, and it’s creating

opportunities and delivering real ROI right now. So whether you’re a quantum skeptic,

enthusiast, or undecided, keep an eye out for Quantum Matters from D-Wave, coming

soon to YouTube, Spotify, Apple, and everywhere you get your podcasts.