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Public Opinion Podcast

Public Opinion Podcast

By: American Association for Public Opinion Research
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Welcome to the American Association for Public Opinion's new podcast, Public Opinion Podcast! Join us as we dive into the public opinion research field and cover topics such as polling, advances in technology, and why surveys are imperative to society.2023 Science Social Sciences
Episodes
  • POP_Dealing with Selection Bias in Surveys with Rod Little, Rebecca Andridge and Brady West
    Dec 2 2025

    Selection bias is a crucial topic in public opinion research. In this episode of POP, the Public Opinion Podcast, guests Rod Little, PhD and Rebecca Aldridge, PhD discuss key issues in selection bias such as declining response rates, the problem of using weighting adjustments to address non-response bias and some new solutions offered by recent research into this topic.

    Host: Brady T. West, PhD, Research Professor in the Survey Methodology Program, the Survey Research Center at the Institute for Social Research, University of Michigan-Ann Arbor

    Guests: Roderick Joseph Little, PhD, Richard D. Remington Distinguished University Professor of Biostatistics, Professor, Department of Statistics, Research Professor, Institute for Social Research, University of Michigan-Ann Arbor

    Rebecca Andridge, PhD, Associate Dean for Undergraduate Studies, The Ohio State University, College of Public Health

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    19 mins
  • Best Practice in Panel Management with Mike Dennis & Frank Kelly
    Jun 26 2025

    In the world of public opinion research, engaging respondents is more than just a numbers game—it's about creating a relationship built on trust and mutual benefit. In this episode of POP, the Public Opinion Podcast, Mike Dennis, Senior Vice President at NORC at the University of Chicago and founder of AmeriSpeak offers best practice tips in panel management that lead to effective respondent engagement.

    Host: Frank Kelly, Market Research Practice Lead at Virtual Incentives

    Guest: Mike Dennis, Senior Vice President at NORC at the University of Chicago and founder of AmeriSpeak

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    29 mins
  • The Role of Qualitative Methods in Public Opinion Research
    May 6 2025

    Using both traditional and evolving methods to better understand what is on the mind of the public is important when conducting qualitative research. In this episode of POP, the Public Opinion Podcast, Darby Steiger, Vice President of Innovation and Solutions, SSRS explains how qualitative research complements surveys by uncovering the "why" behind public opinions, offering deeper insights into people's beliefs and experiences. She also highlights the shift to virtual and asynchronous research methods after the COVID-19 pandemic and how these innovations are changing the landscape of data collection.

    Host: Sarah Spell, PhD, Research Officer, The Pew Charitable Trusts

    Guest: Darby Steiger, Vice President of Innovation and Solutions, SSRS

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    22 mins
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