The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers cover art

The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

By: Darcy Sullivan Online Marketing Strategist & SEO Expert // Propel Marketing & Design
Listen for free

About this listen

Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of online marketing to help you thrive in today's competitive landscape.

Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence and reach more potential clients. Whether you're just starting out or have an established clinic, we'll equip you with proven tactics to master the art of online marketing.

In each episode, we'll explore topics like local search engine optimization (SEO), website design, social media marketing, content creation, helpful marketing tools, AI, and more. You'll learn how to effectively leverage these tools to increase your online visibility, engage with your target audience, and ultimately drive more traffic to your practice.


From understanding the latest marketing trends to implementing best practices, we'll break down complex concepts into easy-to-understand nuggets of wisdom. You’ll get practical tips to help you stay ahead of the curve and outshine your competition.

Get ready to unlock the secrets of successful clinic marketing and propel your healthcare business to new heights. Join us on this exciting journey and discover how to attract more patients, build a strong online reputation, get coveted Google recognition, and establish your practice as the go-to destination for exceptional services.

The Clinic Marketing Podcast – your ultimate companion for growth, success, and a thriving chiropractic, physical therapy, acupuncture, or wellness practice in the digital age.

Tune in to The Clinic Marketing Podcast, formerly known as Propel Your Practice Podcast, where we simplify online marketing into easy-to-follow steps, empowering you to implement these strategies and achieve real results. Don't miss out on the opportunity to take your clinic’s marketing to the next level.

For more details, visit Propel Marketing & Design. Join us on this exciting journey, and let's propel your clinic’s success together!


For more details, visit: https://propelyourcompany.com/

© 2025 Propel Marketing & Design Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • How to Build Trust Fast on Your Homepage [Propel Playback]

    How to Build Trust Fast on Your Homepage [Propel Playback]
    Oct 9 2025

    Is your clinic’s website homepage truly working for you—or is it driving potential patients away? Your clinic’s homepage is more than just a digital front door; it’s the first impression that can make or break patient trust. In this episode, we’re diving deep into the must-have elements and strategic tweaks that will turn casual website visitors into loyal patients.

    Discover the secret formula behind irresistible homepages, from mastering color psychology to creating seamless navigation that leads visitors exactly where they need to go. We’ll show you how a few simple changes—like a well-placed call-to-action—can skyrocket your patient inquiries.

    Plus, we’ll walk you through the mobile essentials your site needs to stay competitive in today’s fast-paced, mobile-first world.

    Tune in to learn:

    • The key questions to ask yourself to audit your homepage’s effectiveness
    • How to gauge your homepage’s performance and make data-driven improvements
    • The essential homepage elements that keep visitors engaged
    • How to craft a menu that guides your patients effortlessly
    • Proven tips to make your calls-to-action stand out
    • How to use testimonials to build credibility and trust
    • Expert tips for keeping visitors on your site longer

    And so much more! Don't miss this blueprint for transforming your clinic’s homepage into a patient-converting machine.

    Episode webpage - https://propelyourcompany.com/clinic-homepage/

    Send in your questions. ❤ We'd love to hear from you!

    NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

    >> Save your spot 🎉

    In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

    Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

    🎉 NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients without spending a dime on ads

    📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.


    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show More Show Less
    21 mins
  • Should You Really DIY Your Clinic’s SEO? | Ep.133

    Should You Really DIY Your Clinic’s SEO? | Ep.133
    Oct 6 2025

    SEO is one of the most powerful ways to attract new patients to your clinic—but here’s the big question: should you handle it yourself or hire experts to do it for you?

    In this episode, we dive deep into the debate between DIY SEO vs. working with professionals, breaking down the pros, cons, and even a middle-ground option that gives you expert guidance without the overwhelm.

    You’ll learn:

    • Why SEO is essential for clinics that want to be found on Google, Google Maps, and even AI-driven searches
    • The biggest advantages (and hidden pitfalls) of going the DIY SEO route
    • When it makes sense to call in SEO experts to save you time, stress, and costly mistakes
    • How hybrid options—like toolkits and “done with you” programs—help you stay hands-on with the right roadmap
    • A clear decision framework to figure out which path is best for your clinic’s time, budget, and goals

    If you’ve ever wondered whether you’re better off rolling up your sleeves or passing the SEO work to someone else, this episode will give you the clarity you need to make the smartest choice for your clinic.

    Send in your questions. ❤ We'd love to hear from you!

    NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

    >> Save your spot 🎉

    In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

    Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

    🎉 NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients without spending a dime on ads

    📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.


    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show More Show Less
    9 mins
  • How to Rank for “Near Me” Searches in Your Area [Propel Playback]

    How to Rank for “Near Me” Searches in Your Area [Propel Playback]
    Oct 2 2025

    Today, we're diving into how clinic owners can optimize for "near me" searches to capture high-intent local patients actively seeking healthcare services in their area.

    Millions of daily searches like "chiropractor near me" or "acupuncturist near me" represent valuable opportunities to connect with patients ready to book appointments.

    The big question is—how do you make your clinic show up in those results?

    Let’s break it down.

    💥 Episode webpage and show notes: How to Rank for “Near Me” Searches: A Local SEO Guide for Clinics

    Send in your questions. ❤ We'd love to hear from you!

    NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

    >> Save your spot 🎉

    In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

    Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

    🎉 NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients without spending a dime on ads

    📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.


    Let's Stay Connected:

    • Website
    • Free SEO Training 🎉
    • Instagram
    • Facebook
    • YouTube
    Show More Show Less
    14 mins
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.