Priming
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Priming
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About this listen
Why do subtle cues in our environment quietly shape our thoughts, feelings, and decisions—often without us noticing? In this episode of Circuit Breaker: Rewiring Your Decisions, we dive into priming — the psychological phenomenon where exposure to certain words, images, or ideas can influence how we interpret the world and how we behave next. From tiny triggers that nudge our mood to hidden cues that shift our judgement or performance, we uncover how effortlessly our minds can be steered in a particular direction.
Discover what priming reveals about the automatic mind, how everyday environments quietly “set the tone” for your choices, and how becoming aware of these subtle influences can help you take back control of your decisions before they’re made for you.
Studies and links:
Bargh, Chen and Burrow's study Bargh Chen and Burrow 1996 Automaticity of social behavior
Kay, Wheeler, Bargh and Ross' study Kay Wheeler Bargh and Ross
Chen-Bo Zhong and Katie Liljenquist Zhong & Liljenquist 2006.pdf