On this episode of You Don't Know What You Don't Know, Kamal interviews Bill Skeens, founder of Prairie City Bakery. Bill shares his entrepreneurial journey, which began in college when he sold peanuts, popcorn, and taffy apples to fellow students. After working for Sarah Lee, he decided to pursue his own venture and partnered with a friend to start Prairie City Bakery, facing early struggles with funding before finding success with their product, Muffin Tops.

Bill emphasizes key lessons learned along the way, including the importance of market need, the value of sales and marketing, and the necessity of having a supportive partner. He discusses the significance of identifying personal strengths and partnering with those who complement weaknesses, as well as the willingness to take risks, even leaving a secure job to follow one's passion.

The conversation also highlights the challenges of convincing consumers to try gourmet donuts and building a distribution network, as well as the critical role of competent employees in business success. Finally, Bill reflects on the careful planning involved in selling a company and the importance of unconditional love and support in both personal and professional relationships. Overall, the episode underscores the valuable lessons and successes in the world of entrepreneurship.

Follow Bill here:

https://www.instagram.com/prairiecitybakery/

Follow Kamal Here:

https://www.instagram.com/sublimekamal/

https://www.instagram.com/sublimedoughnuts/

This show is brought to you by The Hopecast Network

https://www.instagram.com/hopecastnetwork/