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Pitch to Pro

Pitch to Pro

By: Ozark United FC
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About this listen

Pitch to Pro is the official podcast of Ozark United FC. This will be our platform to tell our story about the club and the special place that we call home, Northwest Arkansas. This is a journey. We want to bring you along for the ride. We'll share what's going on behind the curtain, help educate the community at large about soccer, Our league, and give updates on the progress of the club along the way.

Together, we'll explore and unpack our journey to professional soccer, the magic that is NWA, our community, and talk all things soccer from on the pitch to behind the scenes, telling the story of our club.

© 2025 Pitch to Pro
Football (Soccer)
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Episodes
  • Ep. 43 - MLS Next is Coming to NWA: What It Means for Players
    May 15 2025

    Kevin Tello is coming home to Northwest Arkansas with a mission. The newly appointed Director of Ozark United FC's MLS Next Academy joins us to share his journey from LA transplant to rising Division I coach, and why he's passionate about building a professional pathway for soccer players in the region he once called home.

    "When I was a player, and I've talked to other coaches that had grown up in the area, we would have killed for something like this," Tello explains, his enthusiasm palpable as he describes what the MLS Next program will mean for talented young players in Northwest Arkansas. After developing MLS draft picks at the collegiate level, Tello brings a wealth of experience in identifying and nurturing elite talent.

    What exactly separates good players from great ones? While technical skills matter, Tello emphasizes that decision-making ultimately defines elite players. During the upcoming evaluations, he'll be watching for more than just skill—he wants to see intensity, intelligence, and approach. "If Sporting Kansas City was here watching your eval, how would you react?" he challenges potential players, setting the bar high from the start.

    The conversation reveals a coach who measures success not just by wins or player advancement, but by meaningful impact on young people's lives. "If I can just be an imprint on one player, one family, and that's the player that goes pro, or becomes another successful member of our community... that's to me the most important thing at this point in my career."

    Ready to be part of Northwest Arkansas's soccer revolution? Player evaluations begin next week for this groundbreaking program that promises to transform the region's soccer landscape. Don't miss your chance to join the journey from pitch to pro.

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    28 mins
  • Stoppage Time Special: The Search for Investors
    May 8 2025

    Money makes the beautiful game possible, but what happens behind the scenes to fund a professional soccer franchise? This revealing Stoppage Time edition of Pitch to Pro pulls back the curtain on the complex investment structures that can make or break a soccer club.

    We dive deep into the critical role of the primary investor in professional soccer, exploring US Soccer's strict requirements and the valuable lessons learned from past failures. The tragic story of the North American Soccer League (NASL) serves as a cautionary tale—despite attracting global stars like Pelé in the 1970s, the league collapsed because owners couldn't sustain the initial years of inevitable financial losses. Contrast this with MLS, where committed investors who weathered years in the red now own franchises worth hundreds of millions of dollars.

    The episode reveals our exciting new partnership with Prospect Park, a group with extensive experience working with family offices nationwide and specific expertise in USL investments. They'll lead our search for a primary investor for the Northwest Arkansas project, with the goal of securing this crucial piece within approximately a year. Once identified, potential investors undergo rigorous vetting by the USL, ensuring they have the financial stability to weather challenges like we saw during COVID-19. Most importantly, we share why our project has become more attractive to investors since shifting to a new development model featuring a mixed-use facility on new land.

    Whether you're a soccer fan curious about the business side of the sport, a potential investor, or someone interested in sports franchise development, this episode provides valuable insights into how professional soccer continues to grow in America. Subscribe to Pitch to Pro for more behind-the-scenes looks at bringing professional soccer to Northwest Arkansas, and share your thoughts on what aspects of soccer business you'd like us to explore next.

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    8 mins
  • Ep. 42 - Inside the Pivot: How Land Deals Shaped Ozark United’s Stadium Plans
    May 1 2025

    The seed for Ozark United FC was planted as "a crazy thought" in co-founder Chris Martinovic's mind years ago, and today, that seedling has grown into a full-fledged plan to bring professional soccer to Northwest Arkansas. In this candid conversation with Managing Director Wes Harris, Martinovic gives listeners unprecedented access to the behind-the-scenes journey of building a professional sports franchise from scratch.

    What stands out most is the unexpected enthusiasm from all corners of the community. "I had no idea how excited people would get about it," Martinovic reveals, noting that even self-proclaimed non-soccer fans expressed excitement at the prospect of professional sports entertainment in NWA. The conversation illuminates how the project has evolved from its initial conception, including the exciting announcement of an expanded stadium site that doubles the land footprint and transforms the vision into a sports-anchored mixed-use development.

    The financial realities of sports ownership take center stage as Martinovic explains the investment model that drives professional teams. Unlike traditional businesses, sports franchises aren't primarily cash-flow generators but rather appreciate significantly in value over time. This perspective has shaped their approach to finding the right investors, culminating in their newly announced partnership with Prospect Park, a group with extensive connections to family offices and experience in professional sports investments.

    Throughout the discussion, the passion for community building shines through. "This is Northwest Arkansas's club, this is your club, this is not our club," Harris emphasizes, highlighting the collaborative nature of the project. From "closet soccer fans" finding their community to children playing pickup games with makeshift goals, the soccer culture in NWA continues to grow organically alongside the more formal development plans.

    The vision extends beyond just professional matches to hosting World Cup base camps, creating pathways for youth development, and contributing thoughtfully to the region's growth. But to get there, they need continued community support. Wear the gear, attend events, show up to council meetings - these seemingly small actions make a tremendous difference in demonstrating community buy-in to potential investors and local officials.

    Ready to be part of this journey? Follow Pitch to Pro on social media and visit ozarkunitedfc.com to stay updated and find ways to support Northwest Arkansas's path to professional soccer.

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    49 mins

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