
Personalizing Cars: From Garage Projects to Modern Mods with Sean Roe
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About this listen
In this milestone 12th episode of Stickerdick’s Garage, host Mark Richardson welcomes back professional race car driver and builder Sean Roe for a candid conversation about why people are drawn to cars, why they modify them, and how vehicle personalization shapes identity. Mark and Sean reflect on the unique motivations behind car customization—from practical upgrades for work or play, to expressing creativity, standing out, and building community.
They explore the ever-changing landscape of car culture: from subtle mods like wheels, window tint, and audio systems, to the performance and tech already built into today’s new vehicles. The discussion dives into shifts in the aftermarket industry, the influence of generational trends, and the wide spectrum of enthusiast scenes—from classic muscle cars to new-school imports, boats, and motorcycles.
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