In this podcast episode of Do Beautiful Things, host Jenny Lawson, President and CEO of Keep America Beautiful, spotlights the extraordinary impact of local leadership and civic pride in creating cleaner, more vibrant communities. We travel to Paterson, New Jersey—a city leading by example—where Mayor Andre Sayegh shares how Paterson is transforming its approach to litter, waste management, and neighborhood revitalization.

Mayor Sayegh joins the conversation to discuss innovative initiatives like weekly neighborhood cleanups, a clean commercial corridor program, and the community’s fight against illegal dumping. Learn how Paterson’s commitment to the Keep America Beautiful Greatest American Cleanup campaign is not just a government effort but a collective movement uniting residents across one of New Jersey’s most diverse cities.

Listen in as we uncover the powerful ripple effects of investing in parks, public spaces, and historic restoration, from reducing crime and fires to fostering a sense of shared pride and safety. Mayor Sayegh and Jenny reflect on how even modest improvements can inspire entire communities to take action—proving that when we come together, we can truly do beautiful things.

Tune in to hear more inspiring stories, practical solutions, and discover how you can be a part of the Greatest American Cleanup by July 4, 2026, in celebration of America’s 250th birthday.

Join us as we work together to keep our communities clean, welcoming, and full of possibilities.

Quotes:

“People may view keeping their community clean as a spectator sport — but it’s not. Everybody has to be in the game.”

“Our approach is about the three E's — education, engagement, and enforcement. We want people who live in Paterson to understand the importance of keeping their community clean.”

— Mayor Andre Sayegh, Paterson, New Jersey

Show Notes:

00:00 "Empowering Communities: A Litter-Free Movement"

06:11 Addressing Nationwide Tire Dumping Issues

09:35 Urban Green Spaces and Community Renewal

11:50 Addressing Urban Heat with Innovations

14:12 New Jersey's Pivotal Revolutionary Role

Show Links:

• Greatest American Cleanup: https://kab.org/greatest-american-cleanup/