• Part Two of GMT's conversation with Special Guest Gus Sellitto Founder of Reputation and Media Powerhouse Byfield Consultancy

  • Apr 18 2024
  • Length: 44 mins
  • Podcast
Part Two of GMT's conversation with Special Guest Gus Sellitto Founder of Reputation and Media Powerhouse Byfield Consultancy cover art

Part Two of GMT's conversation with Special Guest Gus Sellitto Founder of Reputation and Media Powerhouse Byfield Consultancy

Listen for free

View show details

  • Summary

  • Welcome to part two of GMT’s season opener. Murray and Rob are joined by media pro and founder of Byfield, Gus Sellitto.

    In this insightful episode, we explore the intricate balance global firms must strike as they navigate the challenging role of maintaining a global voice within diverse local markets.

    Key points discussed include:

    • Collaboration with Internal Teams: Gus explores how external consultants complement in-house PR by offering specialized insights and a broad market perspective, particularly useful in crisis and reputation management.
    • Harmonizing Global and Local Values: We discuss how a law firm’s global values, such as respecting diversity and upholding certain ethical standards, can coexist harmoniously with the local laws and customs of the places where they have offices.
    • Challenges of Balancing Acts: Finally, we look at the gray areas in balancing global firm values with local laws. And we conclude that although challenging, it is possible to successfully navigate without compromising on either front.

    Please stay tuned for the next edition of GMT: The Podcast for Globally Minded Law Firm Leaders.

    For more information contact:
    Gus Sellitto
    Rob Bata
    Murray Coffey
    Show More Show Less
Economics
Show More Show Less

What listeners say about Part Two of GMT's conversation with Special Guest Gus Sellitto Founder of Reputation and Media Powerhouse Byfield Consultancy

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
No Reviews are Available
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.