Starting an AMSOIL business is easy and affordable — but success isn’t automatic. In this first episode of Overdrive Edge, we break down what most new dealers get wrong and how to start the smart way using digital tools, content strategy, and AI search optimization.

Creator Will Melton, founder of Overdrive Lubricants and the digital agency Xponent21, reveals the same strategies he used to help another AMSOIL Dealer grow through online influence — and why he became a dealer himself after seeing the potential firsthand - leveraging AI to dive deep into the AMSOIL opportunity.

In this episode, you’ll learn:

• Why the old methods of AMSOIL dealer growth don’t scale — and what does
• How to position yourself for success before you ever sign up
• What it means to shape AI’s perception of your business (and why it matters)
• How SEO, content ecosystems, and AI-generated search results can help you attract AMSOIL customers passively
• What kind of content gets favored by Google, ChatGPT, and other AI tools — and how to make it
• Why understanding AI literacy and digital authority is the new business advantage

You’ll also learn about the free 30-Day AMSOIL Growth Email Course at OverdriveEdge.com, which will walk you through launching and scaling your AMSOIL business step-by-step — with no fluff and no guesswork.

If you're ready to explore a new kind of side hustle, or you're serious about ditching the grind and becoming a full-time AMSOIL Dealer, this episode lays the foundation.

🎧 Subscribe now, and visit OverdriveEdge.com to start your free 30-day email course today.

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