• Why ChatGPT only works well after you’ve built a clear brand foundation (ideal client, tone, values, purpose, mission)

• The danger of generic AI output — and how to avoid “copy-paste photographer internet voice”

• How Amber created a custom ChatGPT trained on her messaging

• Using AI to repurpose one strong message into:

  • IG captions + hooks

  • Email newsletters

  • Pinterest descriptions

  • Blog outlines

  • Sales page copy

• How ChatGPT can deepen connection while maintaining authenticity

• Why AI should amplify your voice — not replace it

Marie’s workflow:

• How Imagine edits her galleries in 15–20 minutes

• Why she barely has to tweak anything anymore

• Creating separate profiles (studio, outdoor, film stock)

• The “secret sauce”: continuously feeding Imagine your refined edits so it learns your style

Amber’s experience:

• Why Imagine didn’t work for her in the past — and what changed

• The learning curve and how it handles tone curves + background masks

• Where it excels and where she still fine-tunes things

• Why it’s saving her after a huge tech issue this month

Key takeaway: Imagine can drastically speed up your editing workflow and improve consistency — especially once your profile has been fully trained.

Marie’s go-to tools for newborn & family sessions:

• Infant acne removal

• Skin evening

• Double-chin reduction

• Hair frizz + flyaway removal

• Eye catchlights

Amber’s approach:

• Why she customizes a new “preset” for each client

• Her favorite features: under-eye circle reduction, wrinkle softening, clothing de-wrinkle

• What she uses sparingly to keep edits natural

• How Voto saved a wind-blown lavender farm session

• Why it’s the most user-friendly AI tool she’s tried

The biggest perk: Magazine-quality refinements in minutes — without outsourcing a single image.

AI tools are evolving monthly — and the industry is moving fast. Marie & Amber share why learning these tools now gives you more freedom, more creative energy, and more time to deliver meaningful, elevated work.

Marie’s Courses — $200 off each:

• The Posing Course

• The Artwork Course

• The Client Experience Course

Amber’s Black Friday Exclusive Bundle: Includes:

• Light Livin Transformation Course

• Playful Posing Course

• Style Guide

• Contract Templates

Imagen AI

Evoto

Instagram:

Amber: @light_livin_photography Marie: @marie.elizabeth.photo

Website:

Amber: https://lightlivinphotography.com/

Marie: https://marie-elizabethphotography.com/

Here’s to using AI with intention, elevating your creative workflow, and building a photography business you love.

See you next week, friends!