Most dealerships don’t change because the current state isn’t painful enough yet.

People don’t resist change — they resist leaving comfortable problems.

Real transformation doesn’t start with motivation. It starts with dissatisfaction — the kind that becomes too real to ignore.

In this episode:

• Why logic and data never create real change
• The Glacier Formula for transformation (D × V × F > R)
• How to make the cost of “staying the same” emotionally undeniable
• The difference between a process problem and a dissatisfaction problem

The Glacier Formula:

D × V × F > R

• D = Dissatisfaction with the current state
• V = Vision of a better future
• F = First next steps
• R = Resistance

If any variable equals zero, change equals zero.

Execution Bridge:

Identify one area in your dealership where dysfunction has become comfortable.

Then ask:

• What is this costing our store?
• What is it costing our leadership?
• What is it costing our culture?

Make the pain visible.

Because when the status quo feels unsafe, change becomes the only safe option.

This is where the equation starts.

Nothing changes until this hurts.

Step Into the War Room Community

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Recommended Next Steps for New Listeners

1. Pick your first battle. Scroll through past episodes and start with one that calls you out.
2. Make it your morning fire ritual. Seven minutes before the chaos begins — listen, learn, lead.
3. Bring your managers in. Share an episode and challenge them to take one daily action.
4. Track your wins. Stack 30 days of execution and see how fast the culture shifts.

Share the War Room

If this episode sparked something for you, share it with another leader today. Copy the link, drop it in a text, and tell them:

“You need to hear this — it’s only 7 minutes, and it will make you better today.”

Remember:

You don’t need a better market.

You don’t need better leads.

You don’t even need better people.

You need to become a better leader.

Let’s go create some leadership fire.