In this episode, hosts Wade and Patrick dive deep into the world of video content for blue-collar and home service businesses. They discuss common video marketing mistakes, emphasizing the importance of providing immediate value to viewers rather than lengthy introductions.

The conversation covers the diverse applications of video, from compelling company stories and authentic testimonials to essential process and training videos, and even recruitment. They challenge traditional lead generation strategies, advocating for an "awareness content" approach that builds authority before direct sales.

Connect with Patrick Carr:

Founder and CEO of Blue Collar Media Group

https://www.linkedin.com/in/patrickrcarr923

https://www.instagram.com/patrick_r_carr/

https://patrickcarr.com/

Know more about Blue Collar Media Group:

https://bluecollarmediagroup.com/

https://www.facebook.com/100068755595012/

Shop Wade's book - Hometown Titan: Build A Local Business That Dominates Your Market:

https://a.co/d/8zLXZMC

Become a MOVING TITAN at the next Moving Titan Retreat

https://www.movingtitanretreats.com/

Tighten up your moving company operations with TITAN UP TRAINING

https://www.titanuptraining.com/

This episode is powered by Hyre (formerly Hey Lieu) Virtual Assistants:

https://www.hyreup.com/

https://www.linkedin.com/company/hyre

https://www.instagram.com/hyre.up

https://www.facebook.com/hyre.up

This episode is sponsored by:

Moversville - an online marketing company and resource for movers, consumers, and those involved in the moving process.

https://www.moversville.com/wade

About the Show

Wade Swikle is the CEO of 2 College Brothers Moving, Storage and Franchising, currently with locations in Tampa, Gainesville, and Orlando, Florida.

https://2collegebrothers.com/

Learn more and connect with Wade Swikle:

Wade's website: https://2collegebrothers.com/

LinkedIn: https://www.linkedin.com/in/wadeswikle/

Youtube: https://www.youtube.com/@2CollegeBrothersMovingStorage

Instagram: https://www.instagram.com/wadeswikle/