Niche vs Ideal Client vs Positioning
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Niche vs Ideal Client vs Positioning
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About this listen
If your messaging feels vague, repetitive or hard to convert from, this episode will show you why.
Niche, ideal client and positioning are not interchangeable- and when you blur them, your content becomes generic and your sales conversations get longer.
In this episode, I break down the difference between the three, explain how they layer, and show you how aligning them can move you from “interesting” to “that’s exactly what I need.”
If you want more predictable income and less price pressure, this is foundational listening.
Join the waitlist for the next round of the Grounded Growth Academy here.
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