In today’s competitive treasury landscape, technical skills alone aren’t enough.

If you want to grow your career, attract new opportunities, and be seen as a leader in your field, you need to become visible.

This week's featured guests:

• Catherine Latoya Grant-Alston, CEO & Co-Founder, ART Financial Solutions
• Mike Richards, CEO, The Treasury Recruitment Company

In this high-energy episode recorded LIVE at TMANY's New York Cash Exchange, Mike Richards and Catherine Latoya Grant-Alston deliver a masterclass in networking and personal branding - tailored specifically for treasury professionals.

Whether you're an introvert who dreads public speaking or someone who isn’t even looking for a new job, this episode will show you why your LinkedIn profile matters, how to talk about your accomplishments without sounding boastful, and why building your personal brand is no longer a luxury - t's a necessity.

You’ll hear real stories, practical tips, and hard-hitting truths that will inspire you to take action, be seen, and unlock new levels of career success.

What We Cover in This Episode:

• Why your personal brand matters more than your company brand
• The role of LinkedIn in building a reputation that speaks for you
• Overcoming fear of self-promotion: separating confidence from cockiness
• How to network authentically - even as an introvert
• Simple ways to optimize your LinkedIn profile and photo
• Leveraging speaking engagements and podcast appearances to boost visibility
• Why visibility isn't just about job searching - it's about being found
• The power of consistency and regular engagement on LinkedIn
• Tools like digital business cards and AI headshots for modern networking
• Real talk on imposter syndrome and telling your professional story

Check out the slides to the session HERE

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