Natalie Alvarado: Inside the Entertainment Engine of the Houston Rockets cover art

Natalie Alvarado: Inside the Entertainment Engine of the Houston Rockets

Natalie Alvarado: Inside the Entertainment Engine of the Houston Rockets

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What happens at an NBA game when the cameras aren’t focused on the players?

In this episode of Courtside, host Marc Israel sits down with Natalie Alvarado, Director of Live Programming & Entertainment for the Houston Rockets. Natalie is responsible for everything fans experience inside the arena — from national anthems and halftime shows to mascots, contests, music, and real-time game flow.

Natalie’s story goes far beyond the arena. A former Rockets Power Dancer, she went on to sign a record deal, tour nationally, and chart on Billboard before returning to the NBA with a new perspective and a bigger role.

This episode explores:

  • The choreography behind NBA game presentation
  • The pressure of live decision-making during games
  • The intersection of performance, production, and sports
  • Why the most memorable moments can’t be planned

A fascinating look at the people who turn basketball games into unforgettable experiences.

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