"My Jersey is Worth HOW Much?": How NIL (Name/Image/Likeness) has Transformed College Sports
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"My Jersey is Worth HOW Much?": How NIL (Name/Image/Likeness) has Transformed College Sports
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About this listen
After the Supreme Court ruled in 2021 that college athletes are allowed to earn money through endorsements and merchandising, it has transformed college athletics in many ways, both good and bad. In this episode, we explore the specifics of NIL and its connection to the "transfer portal", where stand-out athletes can transfer to any number of colleges offering the best licensing deals through outside sponsors. Can it ruin a college's sports program when all of their best players are being lured away?
Guest: Jonathan Shuskey - sports reporter/student athlete
Host/moderator: Tom Reynolds, lecturer - Dept of Mass Communications
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