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More Than Creative, The Podcast

More Than Creative, The Podcast

By: Dakota Hersey
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About this listen

You started your business because you're really good at what you do...not necessarily because you *love* business. Figuring out how to be the best at your craft while also knowing how to attract the right people can be challenging.


Luckily, we're here to help unscramble your brain and navigate all of the messy and fun parts of building your brand, so you can get back to serving the world in the best way you know how.


I'm Dakota Hersey — a marketing strategist and brand photographer for personality-driven brands. I live for seeing people use their unique talents to build a life they love, and I'm Weston Hersey — her brother and a writer in his own right, who loves seeing people be themselves and be rewarded for it. Together, we are More Than Creative Co.


On this podcast, we'll be diving deep into all things marketing, messaging, life, art, and business, in a way that makes it more fun and less overwhelming.

Hosted on Acast. See acast.com/privacy for more information.

Dakota Hersey Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • EP 024: SEO Isn't The Only Thing Blogs Are Good For

    EP 024: SEO Isn't The Only Thing Blogs Are Good For
    Aug 18 2025

    Yes, we all know that blogs are great for SEO, but they should be so much more than that. When you're only using your blog as a way to catch Google's eye, you will bore your audience --- and then Google won't prioritize you.


    Human-first content is always the goal, but there are ways to make the formatting easy for search engines and their AI.


    We talk blog strategies, blog mindsets, and more in EP 024 of More Than Creative, The Podcast.

    Hosted on Acast. See acast.com/privacy for more information.
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    1 hr and 8 mins
  • EP 023: Why Your Life-Changing Moment Won't Feel Life-Changing

    EP 023: Why Your Life-Changing Moment Won't Feel Life-Changing
    Aug 11 2025

    We've been going through some changes, and it has us thinking about how we overcome them and embrace them in our personal and professional lives, what an oncoming change feels like in our gut, and when we know it's time to finally make that jump.


    Change is a part of life, but that doesn't mean it isn't scary.


    Come listen, dive into the fear, and embrace your changing in EP 023 of More Than Creative, The Podcast.

    Hosted on Acast. See acast.com/privacy for more information.
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    1 hr and 1 min
  • EP 022: Quick Updates and How We Keep Marketing Fun

    EP 022: Quick Updates and How We Keep Marketing Fun
    Jun 30 2025

    The More Than Creative team has had a lot of big changes in out personal lives: new experiences, rain storms, and events on the horizon.


    With some much going on in our lives, we've thought a lot about how to avoid burnout when it comes to marketing and with the grounding experiences Dakota recently had, we've realized marketing is supposed to fun. It's exciting, and it's experiments, it is science! It supposed to be fresh and questioning and nothing is guaranteed.


    But that can be hard, and we talk about taking the pressures off of life, your marketing plan, and the results.


    Life is just a sandbox. Let's get digging.

    Hosted on Acast. See acast.com/privacy for more information.
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    31 mins
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