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Minding Your Business Podcast

Minding Your Business Podcast

By: Keturah Parker
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Smart systems. Encouraging insights. Real solutions. The Minding Your Business Podcast shows entrepreneurs how to simplify, automate, and thrive with practical strategies that actually work.Copyright Podcraftr Economics
Episodes
  • Sales Conversations That Actually Close

    Sales Conversations That Actually Close
    Aug 18 2026
    In this episode of 'Minding My Business,' host Keturah Parker dissects sales and reframes it as a service rather than a source of anxiety for entrepreneurs. Shifting the mindset from selling to serving, Keturah challenges the traditional view of sales as manipulative, asserting instead that the aim is to connect a valuable service with someone who already needs it. Keturah provides listeners with a framework for sales conversations, beginning with a mental shift and moving onto steps involving leading with questions and the respectful handling of objections. Additionally, she introduces how The Elites Suite can support the sales process from discovery call to efficient onboarding. Parker emphasizes deep listening and genuine investment in prospective clients as the real driving forces behind successful sales, and promises that the results will follow.
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    8 mins
  • Project Management for the Solo Entrepreneur

    Project Management for the Solo Entrepreneur
    Aug 17 2026
    In the latest episode of the Minding My Business podcast, host Keturah Parker discusses the challenge of project management for the solo entrepreneur. The episode provides strategies for eliminating overwhelm and creating a systematic, streamlined work approach. The first step involves creating a 'command center' or a single location where all vital business-related information resides. Keturah emphasizes the need to clearly define tasks and assign deadlines for each one in the project management system. The final step focuses on establishing a weekly planning habit to maintain the system and continuously set clear priorities. Lastly, Keturah introduces 'The Elites Suite', a tool that integrates project management with client communication, further simplifying tasks for solo entrepreneurs. The episode closes reminding listeners that organization is self-respect, urging entrepreneurs to build systems that will make their workday productive rather than just a fight for survival.
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    10 mins
  • Email List Building: Your Most Valuable Business Asset

    Email List Building: Your Most Valuable Business Asset
    Aug 11 2026
    In this episode of Minding My Business, Keturah Parker discusses the crucial role of email list building for entrepreneurs. Outlining three key steps, he emphasizes the need to inspire sign-ups with a compelling lead magnet, a tool that directly addresses a customer's immediate needs. Keturah highlights the value of highly visible sign-up pathways across multiple platforms and advocates for consistent, engaging communication to nurture trust within your subscriber community. He also introduces The Elites Suite, a tool that can automate various aspects of email marketing and help transform an email list into an automated marketing machine. Lastly, Keturah emphasizes a holistic view of your email list, not just as a marketing tool, but as a community built on trust.
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    8 mins
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