I’m excited to welcome Ryan Guina on the podcast today. He is the founder of the Military Wallet, one of the longest running and most respected personal finance websites focused on the military audience. Ryan served over six years in the United States Air Force as an aircraft mechanic, then joined the Air National Guard in 2014 after an 8.5-year break in service which we talk about integrating the challenges of that with his entrepreneurial journey.

In our wide-ranging discussion Ryan shares his personal journey of sharing his discoveries on a blog during the early days of this content creation, the community he learned from along the way, and how it evolved from an initial side hustle into a full-time career. I especially appreciated his advice around looking for ways to help others careers selflessly and in so doing build a community of people who are within a few levels of where you are at.

Ryan has years of experience with SEO or search engine optimization which we also talk about including helpful resources and how to capture an audience to nurture over time. We also discuss the challenges more recently from the rise of AI and its impact on web traffic.

If you are interested in content creation, building an audience online, or exploring alternative career paths related to personal finance you can find lots of nuggets in this episode. Here’s my interview with Ryan!

https://www.linkedin.com/in/ryanguina/

https://themilitarywallet.com/

https://www.semrush.com/

https://moz.com/

https://ahrefs.com/