Marketing Passivhaus cover art

Marketing Passivhaus

Marketing Passivhaus

By: James E. Turner
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Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.© 2024-2025 Turner Creative Content Economics Marketing Marketing & Sales Social Sciences
Episodes
  • Enrico Bonilauri - Emu Passive
    Oct 27 2025

    Enrico Bonilauri is an architect, trainer, passive house certifier, and the CEO of Emu Passive. Started as an architectural practice in Italy in 2009, they soon discovered passive house as the building science handrail they needed to guide their design decisions. In 2016, they decided to get into education to promote passive house ideas and methodologies, and help people become better at their profession. Emu Passive's mission is to bring the most advanced building science to mainstream construction, and they've set themselves the challenge of training 5,000 builders by 2030.

    Connect with Enrico and Emu Passive:

    • Enrico on LinkedIn => https://www.linkedin.com/in/enricobonilauri/

    • Emu Passive on LinkedIn => https://www.linkedin.com/company/emu-building-science/

    • Emu Passive on Instagram => https://www.instagram.com/emubldgscience/

    • Emu Passive on YouTube => https://www.youtube.com/@emupassive

    • Emu Passive website => https://emupassive.com/
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    34 mins
  • Shefali Sanghvi - Dattner Architects
    Oct 20 2025

    Shefali Sanghvi is the Director of Sustainability at Dattner Architects, a mission-driven, women-owned design firm based in New York City and focused on civic spaces and the urban experience. One of the things she loves about being a director of sustainability in an architecture firm with multiple studios is the opportunity to leverage what she learns from the passive house and affordable housing sides into other typologies in the office. We talk about the connection between sustainability and affordability, debunk the myth that affordable has to mean low quality, and highlight how the drive for electrification is making Passivhaus an easier sell.

    Connect with Shefali and Dattner Architects:

    • Shefali on LinkedIn => https://www.linkedin.com/in/shefali-sanghvi-aia-leed-ap-bd-c-env-sp-fitwel-amb-7397425/

    • Shefali on Instagram => https://www.instagram.com/shefali_sustainability/

    • 425 Grand Concourse (Shefali's intro to PH) => https://www.dattner.com/projects/view/425-grand-concourse/

    • Via Verde (Shefali's intro to Dattner) => https://www.dattner.com/projects/view/via-verde-the-green-way/

    • Vital Brookdale (Shefali's first PH project) => https://www.dattner.com/projects/view/vital-brookdale/

    • Dattner website => https://www.dattner.com/
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    25 mins
  • Brian Pearson - Studio Pear
    Oct 13 2025

    Brian Pearson is an architect and the co-founder of Studio Pear. Brian created a flyer, which he shared on LinkedIn, titled "Air-Tightness in Buildings: Benefits You can Enjoy Every Day." In that graphic, he lists seven benefits you can enjoy EVERY DAY from the investment in an airtight building: Comfort, Energy Efficiency, Ventilation Efficiency, Pollutant Control, Vapor Control, Acoustic Control, and Building Durability.

    Connect with Brian and Studio Pear:

    • Brian on LinkedIn => https://www.linkedin.com/in/brian-s-pearson-977012b6/

    • Brian's Passivhaus graphic => https://www.linkedin.com/posts/brian-s-pearson-977012b6_passivehouse-airtight-smoketight-activity-7348837342742274049--HJe

    • Studio Pear website => https://studiopear.us/
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    24 mins
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