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Marketing Blueprint - Interview with Malcolm Holmes

Marketing Blueprint - Interview with Malcolm Holmes

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𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Resilience, Risk & Relationships: Malcolm's Marketing Journey from Startup Scrappiness to Executive StrategyFrom selling jerseys at a tiny Fanatics office to leading growth at Finipay, Malcolm’s path is anything but traditional—and it’s exactly what makes it so compelling. In this episode, he reflects on choosing learning over ego, the power of people-first leadership, and why curiosity might just be the ultimate superpower in today’s fast-evolving marketing world.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- Choose Growth Over Titles: Why stepping “down” in title for a bigger learning opportunity might be the smartest move you ever make.- Startup vs. Enterprise: What you gain from both ends of the company-size spectrum—and how timing matters more than you think.- The 2-Bucket Rule for Promotions: Malcolm’s framework for identifying talent, focusing on coachability, drive, and culture-fit over resumes alone.- The Return of Influence Marketing: How GenAI and untrackable channels are bringing us back to brand-building—and why it matters.- Mentorship & Networking, the Real Way: Practical advice on creating long-term relationships that go beyond LinkedIn likes and coffee chats.- The Curiosity Advantage: Why diving into new trends—like Malcolm did with Google Ads, Facebook, and now AI—can accelerate your career faster than any course.If you're navigating early career decisions, shifting gears midstream, or just trying to stay ahead of marketing's ever-changing game, this is the episode you can’t afford to miss.𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=17#Episode

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