In this engaging conversation Michele DeFilippo shares valuable insights on self-publishing are shared, covering topics such as the importance of storytelling in marketing, the rise of self-publishing, common pitfalls to avoid, and key considerations for authors navigating the publishing landscape. Discover practical advice on maintaining control of your work, optimizing book quality, and maximizing revenue in the self-publishing process. Whether you're an aspiring author or a seasoned writer, this discussion is packed with essential information to help you achieve success in the competitive world of publishing. 👥 CONNECT WITH MICHELE DEFILIPPO: https://www.linkedin.com/in/michele-defilippo-824247/ https://1106design.com/ ⌚️IN THIS EPISODE WE COVER: [00:00:00] Meet Michele DeFilippo [00:01:23] The Rise of Self-Publishing and Misinformation in the Book Publishing Industry [00:02:25] Should Everyone Write a Book? [00:03:30] Common Pitfalls in Self-Publishing [00:06:00] The Impact of Middleman Publishing Companies on Authors [00:07:32] Understanding the Role of Publishers in the Publishing Process [00:09:11] Benefits of Working with Service Providers for Publishing [00:10:55] The Importance of Professional Services in Self-Publishing [00:13:04] Key Components of Self-Publishing [00:16:31] Common Misconceptions About Publishing a Book [00:18:34] Tips for Publishing a Book and Getting it into Bookstores [00:22:47] Common Misconceptions about Working with Publishers in Self-Publishing [00:27:25] Tips for Successful Self-Publishing