In this episode of Career Coaching Secrets, Pedro sits down with executive coach Nadine Zeinoun to unpack one of the toughest challenges coaches face: pricing with confidence—especially when moving across markets and cultures.

Nadine shares her journey from Lebanon to Canada, how growing up in scarcity shaped her early mindset around money, and the intentional process she used to research the market, evaluate her credentials, and ultimately price herself above average without guilt. Together, they explore why coaches must stop selling sessions and start pricing transformations, how to shift from scarcity to abundance, and what it really takes to scale impact without burning out.

This conversation is a must-listen for coaches who want to build a sustainable, values-aligned business while honoring their experience, expertise, and mission.



Connect with

LinkedIn: https://www.linkedin.com/in/coachnadinezeinoun/
Website: https://nadinezeinoun.com/

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