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Make It Visible

Make It Visible

By: Michelle Kuei
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Summary

A podcast for coaches building a coaching biz and want paying clients on repeat.


You didn't get certified to spend your days writing captions, second-guessing your offer, and wondering why your DMs are quiet. You got certified to change lives. The marketing part? That's what this show is for.


I'm Michelle Kuei, Business and Marketing Coach for Coaches and creator of the Client Enrollment Method™. Every week, I share the exact strategies, scripts, and shifts my clients use to build coaching businesses that bring in consistent, paying clients.


You'll hear:


  • How to position your offer so the right people say yes
  • What to say in your content (and what to stop saying immediately)
  • How to turn your story into your strongest marketing asset
  • What to do when nothing seems to be working


If you're done with the random advice cycle and ready for a real system, you're in the right place.


New episodes weekly. Bring a notebook.

© 2026 Elevate LifeCoaching
Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • #256: How I Still Get Coaching Clients from Facebook
    Nov 4 2026

    Posting more isn’t getting you more clients.

    If you’re writing captions, making graphics, and brainstorming with ChatGPT all day... and still hearing crickets, this one’s for you.

    In this episode, I walk you through the 5 steps I still use to find coaching clients on Facebook. No funnels. No cold DMs. No dropping your calendar link in the comments.

    In this episode:

    • Why one post can’t build trust on its own (especially now that AI can write a smart caption in five seconds)
    • The 4 things that have to be in place before anyone signs up with you
    • Why your clients describe their problem differently than you do (“I hate my job, but I’m scared to leave”)
    • Why the leaders and executives you want aren’t hanging out on LinkedIn waiting for your post
    • My Coffee Shop Rule for DMs and friend requests
    • Personal profile or business page? My honest answer


    Drop me a line and share your thoughts!

    About the host:

    I’m Michelle Kuei, a business and marketing coach for coaches. I’m a former pharmacist, a Certified Professional Coach through an ICF-accredited program, a certified copywriter, and a Top 15 Coach in Los Angeles. I make getting clients simple, whether you just got certified or you’ve been coaching for years.


    Subscribe & review:

    If this episode helped you, the best thank-you is a quick rating and review wherever you listen.


    🐦 SOCIAL STUFF:

    Substack ➔ / dearcoach.substack.com
    Instagram ➔ /@coachmichellekuei
    Facebook ➔ / coachmichellekuei
    Linkedin ➔ / michellekuei
    Website ➔ michellekuei.com

    Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall


    Show More Show Less
    28 mins
  • #254: The Moment You Stall on a Sales Call (And What to Do Instead)
    Oct 26 2026

    You worked hard on your content. Someone finally booked a discovery call.

    The call goes great. Forty minutes of real coaching. Then it’s time to talk about price…

    And you freeze.

    In this episode, I answer a question from a coach in my community: how do you go from coaching someone to inviting them to work with you, without it feeling awkward or salesy?

    The good news is you already have the three skills you need. You use them every day with clients. You just forget to use them when money comes up.

    Want me to look at your discovery call process?
    Book a free strategy call

    Have a question you want me to answer on the show?
    Send me a voicemail and say "Hey Michelle!"

    Want to learn the full Client Enrollment Method?
    It’s inside the Coach With Clients Academy. Email me at Michelle@ElevateLifeCoaching.org and I’ll walk you through it.

    Want weekly support while you build?
    Join me inside the Builder Room

    Drop me a line and share your thoughts!

    About the host:

    Michelle Kuei is a business and marketing coach for coaches. She helps coaches across all niches stop chasing clients and start attracting them using her Client Enrollment Method. She's the founder of Elevate LifeCoaching, the creator of the Coach With Clients Academy, and the host of the Make It Visible podcast and Office Hours with Michelle, live every Saturday on YouTube.

    An ICF-accredited coach (iPEC), certified copywriter, and Top 15 Coach in Los Angeles, Michelle built her coaching business while working full-time as a pharmacist. Learn more at michellekuei.com.

    Subscribe & review:

    If this episode helped you, the best thank-you is a quick rating and review wherever you listen.


    🐦 SOCIAL STUFF:

    Substack ➔ / dearcoach.substack.com
    Instagram ➔ /@coachmichellekuei
    Facebook ➔ / coachmichellekuei
    Linkedin ➔ / michellekuei
    Website ➔ michellekuei.com

    Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall


    Show More Show Less
    19 mins
  • #254: How to Tell People You’re a Coach (Without It Feeling Awkward)
    Oct 17 2026

    You’re great at conversations. You talk to people all week. That’s literally your job.

    So why is nobody booking a call?

    In this episode, I take one coach’s question and dig into what’s really happening.

    A lot of the time, the people you’re talking to have no idea you’re a coach. You never said it, or you said it in a way that was so fuzzy they forgot by the time they got to their car.

    I’ll walk you through the three reasons coaches hold back from saying “I’m a coach.” Then I’ll give you a simple way to start those conversations and end them so they lead somewhere.

    Want me to answer your question live?
    Office Hours with Michelle is every Saturday at 9 AM PT on YouTube. One coach, one question, three action steps.
    Save your spot: coachwithclients.co/office-hours

    Not sure what’s actually holding your business back?
    Take the free Find Your Missing Piece assessment. It’s 7 questions and takes 10 minutes.
    coachwithclients.co/find-one-thing

    Ready to build with support every week?
    Join me inside the Builder Room: builderroomforcoaches.com

    Drop me a line and share your thoughts!

    About the host:

    I’m Michelle Kuei, a business and marketing coach for coaches. I’m a former pharmacist, a Certified Professional Coach through an ICF-accredited program, a certified copywriter, and a Top 15 Coach in Los Angeles. I make getting clients simple, whether you just got certified or you’ve been coaching for years.


    Subscribe & review:

    If this episode helped you, the best thank-you is a quick rating and review wherever you listen.


    🐦 SOCIAL STUFF:

    Substack ➔ / dearcoach.substack.com
    Instagram ➔ /@coachmichellekuei
    Facebook ➔ / coachmichellekuei
    Linkedin ➔ / michellekuei
    Website ➔ michellekuei.com

    Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall


    Show More Show Less
    32 mins
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