It's that time of year again

The mince pies are out in force, the weather is pretty miserable (applicable in the UK) and YouTube has released the second most disliked video on their platform.

That's right YouTube Rewind is back and this year it has been chastised for many reasons that we will be exploring within this weeks instalment of #LYE. We dissect the video and ponder what they could change about the concept next year to ensure they receive more likes than dislikes. Or at the very least not make it into the top 10 most disliked videos on the platform. That would be a start wouldn't it?

It's also the last episode in this series so to those of you who enjoy listening to us ramble and even enjoy reading these (if there are any of you?!) descriptions from the bottom of our hearts we thank you and look forward to returning in the new year with some shiny new concepts but we promise we will continue to Lower Your Expectations.

Thanks guys and have a brilliant festive period.

xx

Check out MoreMarcus on YouTube for the best of this week’s episode, at YouTube.com/MoreMarcus

Subscribe on iTunes: iTunes.com/LowerYourExpectations

Subscribe on Android: SubscribeOnAndroid.com/MarcusButler.net/rss

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Follow @MarcusButler & @MattViney12 wherever you can find us!

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Is this the end of YouTube? That's the question we're exploring in this weeks episode of Lower Your Expectations. Following the passing of Article 13 YouTube could be held liable for all content uploaded within the EU and as a result this could see the platform banning any video that uses any third party content. That includes many of your favourites including Pewdiepie, Philip De Franco and Red Letter Media.

But why is this happening? When will it happen? Who's to blame? Is it a mistake?

We attempt to answer all of these questions (but please forgive us if we fail on this noble quest)

Sources:

https://www.musicbusinessworldwide.com/record-industry-attacks-youtube-for-carpet-bombing-propaganda-over-article-13/

https://www.huffingtonpost.com/enrique-dans/google-news-leaving-spain_b_6325244.html

https://ec.europa.eu/digital-single-market/en/faq/frequently-asked-questions-copyright-reform

https://saveyourinternet.eu

https://www.theverge.com/2018/9/13/17854158/eu-copyright-directive-article-13-11-internet-censorship-google

https://www.alphr.com/politics/1009470/article-13-EU-what-is-it-copyright

https://youtube-creators.googleblog.com/2018/09/why-creators-should-care-about-european.html

https://www.wired.co.uk/article/what-is-article-13-article-11-european-directive-on-copyright-explained-meme-ban

https://www.theverge.com/2018/9/13/17854158/eu-copyright-directive-article-13-11-internet-censorship-google

https://www.theverge.com/2018/11/20/18104535/yotuube-pop-up-article-13-copyright-european-union-eu-warning

https://www.alphr.com/google/1010202/google-could-close-google-news-thanks-to-eu-rulings?utm_content=buffer71300&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

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Check out MoreMarcus on YouTube for the best of this week’s episode, at YouTube.com/MoreMarcus

Subscribe on iTunes: iTunes.com/LowerYourExpectations

Subscribe on Android: SubscribeOnAndroid.com/MarcusButler.net/rss

Subscribe to Marcus on YouTube: YouTube.com/MarcusButler

Follow @MarcusButler & @MattViney12 wherever you can find us!

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This week we take a deep dive into the commentary channel sub culture on YouTube and explore the reasons why people are attracted to this style of content and what unique challenges channels of this nature will encounter within their career.

Welcome to the "dark" side of YouTube.

Check out MoreMarcus on YouTube for the best of this week’s episode, at YouTube.com/MoreMarcus

Subscribe on iTunes: iTunes.com/LowerYourExpectations

Subscribe on Android: SubscribeOnAndroid.com/MarcusButler.net/rss

Subscribe to Marcus on YouTube: YouTube.com/MarcusButler

Follow @MarcusButler & @MattViney12 wherever you can find us!

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Hosted on Acast. See acast.com/privacy for more information.