Losing Momentum: Rebuilding Your Podcast After a Long Hiatus
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About this listen
In this episode, I get into the impact of taking an extended break from podcasting and how it affects your show’s growth, audience engagement, and completion rates. Here are the main takeaways:
- I discuss a situation where a podcast grew to 500 downloads per episode but lost half its audience after taking a year-long break. Even with improved audio quality and more polished episodes after returning, both downloads and completion rates suffered.
- Consistency is key. I emphasize how taking long breaks can significantly set you back, comparing it to putting your finger in a leaky bucket – once you take it out, the water (your audience) drains away.
- Switching to a biweekly episode schedule can help maintain consistency if that’s all you can manage with your workload, but it may slow growth.
- If you notice completion rates dropping, it’s a sign something may not connect with your current content. Sometimes we’re too close to our own work, so getting outside feedback is crucial.
- I suggest finding a friend or colleague who matches your target audience to get honest feedback on your episodes.
- Numbers don’t lie! Data can reveal hard truths that help you improve.
- If you need help starting, growing, or monetizing your podcast, I offer consulting at School of Podcasting. Use the coupon code listener for a discount!
- You can also check out Podcast Hot Seat, which currently includes a Black Friday deal with a free month at the School of Podcasting.
If you’re looking for feedback, growth strategies, or just a friendly ear that understands the journey – I’m here to help! Let’s see what we can accomplish together.
URLs mentioned:
- School of Podcasting (Coupon Code: listener)
- Podcast Hot Seat
Thanks for listening! I can’t wait to help you take your podcast to the next level.
Mentioned in this episode:
Get Your Show Growing
I once had a typo in the name of my show. I didn't see it. I'm too close. Your show may have some things that need polish. Get an objective overview at www.podcasthostseat.com AND get a free month at the School of Podcasting
Podcas Hot Seat
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
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