Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

Updates and Questions

• Google speaks on hiring GEO/AEO/SEO and buying AI optimization tools.
• Google’s Danny Sullivan says not to turn content into bite sized chunks for LLMs.
• Google announces new branded AI business agents.
• Google rolls out Personal Intelligence in Gemini.
• Google confirms Apple Intelligence and Siri will be powered using Gemini.
• Why does Google keep asking for reverification after changing my business name?
• When are products for SABs going away?
• Should I change my SAB to a storefront for more visibility?
• Do clients ever pay based on success in leads or sales?
• Are EV charging station listings considered a separate department if they’re located within a business?
• With the ‘Vehicles for Sale’ feature now deprecated, should I use the products section instead?
• Are there any tools that can predict Google’s confidence score?
• How do you answer the phone for LSA to train it not to charge you for bad leads?
• Should I offer yearly contracts for SEO marketing, or month-to-month?

Links mentioned in this session are available on our website at https://localmarketinginstitute.com