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Local Marketing Institute Podcast

Local Marketing Institute Podcast

By: Local Marketing Institute
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About this listen

Equip yourself with practical, trustworthy digital marketing tactics for local business. Learn from the best local marketers in the world how to get more customers using Google My Business, Facebook, email marketing, social media, local search, digital advertising and more. Whether you run a small business, nationwide chain / franchise, or are a marketing agency, each episode will help you grow your business. No shiny objects, minutia, or questionable tactics that can damage your business. Just practical, effective, and proven digital marketing strategies that will really move the needle on your business.© 2025 Local Marketing Institute LLC. All Rights Reserved. Economics Marketing Marketing & Sales
Episodes
  • Local SEO and Marketing Q&A Session May 23, 2025
    May 27 2025

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • Bug causes knowledge panel to go missing on GBP.
    • What should I do if a former employee hijacks my GBP and makes changes?
    • How do I make sure I show up in local AI search?
    • What are some best practices for local heat map software or competitor analysis?
    • How do I get access to a GBP?
    • Do hotels and villas qualify for a GBP?
    • Are GBP Activities similar to GBP Posts?

    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    36 mins
  • Local SEO and Marketing Q&A Session May 9, 2025
    May 27 2025

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • AI analysis for GBP reviews in Google Chrome.
    • Google sends information edit rejection notices for GBP.
    • Google tests replacing local map pack with AI overview.
    • Can you get positive reviews from a community event if they didn’t do business with you?
    • Why did my GBP get unverified when I changed the primary category?
    • Are certain industries harder to get approved by Google for an SAB in a residential address?
    • Is it important that customers don’t leave reviews while connected to the location’s wifi?
    • Can I get a suspension turned over with only one document?
    • How do I use AI, and what tools should I use?
    • Why are reviews not showing up in my GBP?

    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    1 hr
  • Local SEO and Marketing Q&A Session April 25, 2025
    May 13 2025

    Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

    Updates and Questions

    • Reviews for schools are going away.
    • Q&A feature is being removed.
    • Meta keywords impact ranking!?
    • What should I do if my Phone number verification code won’t go through?
    • How do I know why my verification was taken away if Google won’t tell me?
    • If I’ve switched from brick and mortar to service area business, is it safe to hide my address on my GBP?
    • How can you tell if a review is not within guidelines?
    • How do I get reviews to show up on my GBP?
    • Is reverification being triggered because of making changes on a new account?
    • How do I get hours to show for another department without having to click on “more hours”?
    • Is there a fix for things showing up as obsolete when requesting access through the agency dashboard?
    • How do I create a successful GBP post?

    Links mentioned in this session are available on our website at https://localmarketinginstitute.com

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    1 hr and 4 mins

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.