LinkedIn Becoming The New Ultimate B2B Marketing Platform with Filip Mark from Passionfroot
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LinkedIn Becoming The New Ultimate B2B Marketing Platform with Filip Mark from Passionfroot
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About this listen
Filip Mark is Chief of Staff at Passionfroot - the all-in-one tool to help creators do more brand deals - easier, and faster and brands to find suitable creators.
Passionfroot's growth strategy consists of sales (direct outreach), SEO, and social media (mainly LinkedIn, X, and Instagram). 60% is content creation and 40% is content repurposing.
Well-thought-through content for a specific audience, packaged in authentic catchy content bites, tool stack (incl. Figma, Jitter), and nailing content marketing on LinkedIn that is undergoing the major platform shift from being a CV bragging platform to the ultimate B2B creator hub.
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