Evergreen is not the easy button it was sold to be. 👀 If you built something that looks solid but is not converting consistently, this episode will explain why. This is the honest conversation about evergreen most people skip. In this episode, I’m breaking down what evergreen actually means and why so many experienced business owners feel disappointed by it.

I walk through four common mistakes that quietly sabotage evergreen systems, from building unproven offers to misunderstanding what it means for something to truly run without you. We also talk about why ads are often blamed when the real issue is clarity.

If you want growth that feels stable, predictable, and supportive of your life, not another funnel that needs babysitting, this episode will give you a grounded reset. -Joellee Work with Me: https://growthinalignment.com/ttf

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Today we will break down the biggest myths around paid ads, including the belief that you need massive budgets or that ads are some kind of magic fix. Instead, this episode reframes paid traffic as an online business amplifier, not a shortcut, and explores how hustle culture has hijacked the narrative around growth and scaling. You’ll hear why I choose paid ads over hustle-based growth models, and how system-powered visibility creates sustainable, supported growth instead of burnout.

Have you ever found yourself thinking, I just need more leads and more visibility, and everything will finally fall into place? That’s not always the case.

In this episode, I break down why more leads won’t fix a misaligned online business, and what you need to look at first before scaling your visibility, so growth actually supports you instead of creating more pressure as an entrepreneur.

Xo, Jo