The AG Show dives into how red meat and dairy are being pushed in the Let’s Eat Balanced campaign - and we take a closer look at whether all that marketing magic could actually give milk prices a boost.

We’re also asking one of farming’s biggest questions: how on earth do you pass a farm on to the next generation? This episode kicks off the first of our two‑parter on the sometimes‑messy, always‑important world of succession planning.

And finally… tissues at the ready. As we say goodbye to presenter Tom, we send him off with a proper brain‑bender: cattle genetics. Naturally, he’s calling in the F.I.E.L.D. Agents for backup — because let’s be honest, even the acronyms need decoding.

SOME USEFUL BITS

Let’s Eat Balanced marks five years of success supporting British farming | AHDB

Succession planning | AHDB

EBVs and indexes for suckler herds | AHDB

EnviroBeef | AHDB

GET IN TOUCH

Charlotte and Hannah would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.

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