Lessons from AI startup mistakes
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
Lessons from AI startup mistakes
-
Narrated by:
-
By:
About this listen
AI-generated responses prioritize brand mentions over traditional link citations for business impact. Thomas Peham, CEO and co-founder of Otterly.AI, demonstrates how strategic brand positioning in AI answers drives higher attention and conversion potential than conventional SEO linking strategies. The discussion reveals why optimizing for product mentions in commercial queries delivers superior business outcomes compared to content-based link acquisition, and explores the fundamental shift from link-centric to mention-centric optimization strategies for AI search visibility.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.