Corina is the Artist behind Wild & Free Jewelry. She hand makes magical crowns and upcycles jackets from vintage denim. And we had the absolute honor of interviewing her! We discussed topics such as:

✨The origin story of Wild & Free Jewelry
✨Building a loyal community of customers online
✨Business growth
✨The creative process
✨What it's like being a full-time artist & maker
✨Learning how to price your work as an artist
✨Finding your unique creative voice
✨And more...

It was such a delight to have her on the podcast and discuss all the intricacies of running an online business while being a full-time artist. We hope you enjoy!

Corina's Links:
Website
Instagram
Etsy

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Work With Us:
Vivid Creative
The Awakening Academy
Private Coaching

In this episode, we dove deep into the concept of authority building in the entrepreneurial space, but with a twist. We discussed the common misconception that authority is the KEY to success and respect in the online business world. Excessive focus on authority can actually stifle creativity and create barriers between entrepreneurs and their communities. By placing too much emphasis on authority, we risk becoming out of touch with our audience, which can hinder the trust-building process that is so crucial in today's skeptical online climate.

During the episode, we explored the unhealthy obsession with authority in the online space and how it can lead to an unhealthy business mindset. We shared personal experiences and insights on how striving to be perceived as an authority can lead to anxiety and a lack of authenticity. Being true to yourself and leading from a place of genuine power and confidence is much more important than trying to prove your worth through accolades and achievements. Besides, this obsession with authority can actually create a *disconnect* with our audience, as it can make us seem unapproachable and out of touch. Building trust and creating a brand presence that invites partnership and encourages connection is far more valuable than simply being SEEN as an authority figure.

To wrap up, we offered practical advice on how to build TRUST with your audience, which is the true cornerstone of a successful and impactful online presence. Being authentic, creating bridges to connection through understanding and empathy, and consistently showing up to display knowledge and expertise is the best way to build that trust. Focus on providing solutions and value for your audience rather than just showcasing your own achievements. By doing so, you can establish a genuine connection with your community, which is the foundation of a lasting and respected business legacy. We hope this conversation leaves you feeling empowered to embrace your unique identity and to build your businesses from a place of service and authenticity.

Timestamps:
00:00 - Introduction
01:45 - The Pitfalls of Authority-Building Content
08:35 - Your Content Should Be for Your Customers
11:35 - Striving to Prove Yourself
21:33 - Authority Building Can Deter Your Customers
29:28 - It's Not About Authority. It's About Trust.
31:20 - Action Items: How to Build Trust with Your Customers

Get Connected on Socials:
Legacy Creator Instagram
The Awakening Instagram
YouTube

Work With Us:
Vivid Creative
The Awakening Academy
Private Coaching

In this episode of Legacy Creator, we dove deep into the importance of authenticity and creativity in entrepreneurship, especially when it comes to your digital presence and marketing. We've begun to notice a shift in the entrepreneurial landscape - a shift towards a more genuine and innovative approach to business that aligns with your personal values and passions. And we believe that, as creative entrepreneurs, we have a duty to move beyond the constraints of traditional molds and frameworks, and learn how to fuse our unique identity and creativity into our marketing. Because THAT is how we'll ultimately cut through the noise and STAND OUT in the online space.

We shared our reflections on the past year and the changes we're anticipating for the new year, not just for ourselves but for the collective entrepreneurial community. We've noticed a craving for a new wave of entrepreneurship, one that prioritizes feeling ALIVE and ALIGNED in your work over merely fitting into pre-existing molds. We discussed our latest project, Vivid Creative, as an example of how we're embodying this shift in our own business. By sharing our journey, we hope to inspire YOU to do business differently and find joy and connection in your work.

And as always, we provided Action Items for you to help you stand out in the saturated online space. Get aligned with your vision, explore your unique style, and create content that comes from a deeper place within yourself. Move people with your content, create an emotional response, and develop a signature sound that's instantly recognizable. By doing so, we believe you can foster deeper connections with your customers, leading to lasting trust and, ultimately, growth for your business.

Timestamps:
00:00:00 - Introduction
00:01:32 - A Shift Is Happening
00:08:26 - Authenticity & Originality in Content Creation
00:13:31 - Your Signature Sound
00:20:56 - What Is the Purpose of a Creator?
00:27:10 - Action Items

Get Connected on Socials:
Legacy Creator Instagram
The Awakening Instagram
YouTube

Work With Us:
Vivid Creative
The Awakening Academy
Private Coaching