What if the real “top secret” to getting more clients and growing your business isn’t more followers, fancy funnels, or hustling harder—but building real, genuine relationships inside a true community? Discover how connection, not automation, holds the key to business growth in 2025.

In this episode, Michelle Vroom shares how smaller, intentional groups and simple daily habits transformed her six-figure business into a 20-hour-week lifestyle — and how you can do the same. Her approach centers on creating relationships that not only generate demand but also foster client loyalty and recurring revenue.

Key Topics Covered:

00:00 Welcome & The Power of Designing Your Own Success

06:45 The Shift in Online Buying Behavior

10:13 Relationships & Community Building brings recurring revenue

14:10 Three Steps to Build a Converting Community

20:47 Time Allocation: Marketing, Selling & Client Work

23:10 Planting Seeds: Patience & Burnout Prevention

29:05 Mindset Shifts for Sustainable Growth

37:00 Getting uncomfortable and pivoting

If you’re tired of chasing quick wins and ready for long-lasting, recurring revenue, this conversation is your roadmap.

Connect with Michelle Vroom: Market Like a Boss Facebook community

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✅ Leave a review on your favorite podcast platform.
✅ Send it to a fellow mumpreneur who needs this inspiration.

Your support helps us bring more empowering conversations to women like you. 💕

Stay inspired and learn more about building your business:

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Feeling your inner critic sabotage every step you make? This quick self-love meditation gently transforms negative self-talk into empowering guidance—perfect for the busy entrepreneur or woman building her legacy. 🧘‍♀️

What to Expect:
- Grounding breathwork to calm nerves
- Visualisation that rewires self-criticism into self-compassion
- Affirmations for confidence, visibility & gentle strength

⏰ CHAPTERS
0:00 Intro & intention
0:45 Grounding breathwork
2:15 Meet your inner critic
5:30 Compassionate dialogue
9:40 New empowering affirmations

💡 Listen when you need:
- A mindset reset before a client call
- A break from perfectionism during a workday
- Gentle encouragement after a tough parenting moment

🔔 Subscribe for more meditations, mindset shifts, and gentle support for your visibility journey as a purpose-led woman in business:
https://www.youtube.com/@legacybuildingmamas

📲 Connect on Instagram:
https://www.instagram.com/legacy_building_mamas

Tag me or DM if this meditation resonated — I’d love to hear from you.

#StopInnerCritic #SelfLoveMeditation #GuidedMeditation #MindfulnessForWomen #BusinessWomenMindset

🎙️ Love This Episode?

✅ Share it on Instagram and tag: https://www.instagram.com/legacy_building_mamas/
✅ Leave a review on your favorite podcast platform.
✅ Send it to a fellow mumpreneur who needs this inspiration.

Your support helps us bring more empowering conversations to women like you. 💕

Stay inspired and learn more about building your business:

🎥 Subscribe to My YouTube Channel:

👉 https://www.youtube.com/@legacybuildingmamas/videos

Join the Legacy Building Mamas FB Group:

👉 https://www.facebook.com/groups/legacybuildingmamas

Ever felt stuck guessing what your audience wants? In this episode, I share how I went from overwhelm to clarity by feeding my brand guide, master-class notes, and discovery calls into AI tools.

You’ll learn my five-step, data-driven process—using Fireflies.ai and Perplexity—to uncover the exact content pillars your audience craves, so you can build trust, cut through the noise, and drive real business results.

Chapters:

00:00 Quick Personal, Business & Family Update
04:19 Embracing Rejection & Silver Linings
20:12 Step 1: Defining & Evolving Your Brand Voice
22:36 Step 2: Listening to Real Audience Conversations
27:13 Step 3: Identifying Four Strategic Content Pillars
29:38 Deep Dive into Content Pillar Creations 1: Personal Brand & Visibility
38:58 Step 4: Organizing Your Knowledge Base in Notion
43:44 Step 5: Aligning Content Pillars with Your Offer

Don't just post to be visible—build your pillars so your audience remembers you. Don't try to create new content every week; create a system to reuse what's already gold. And don't wait until you're ready—start with what you know and refine as you go.

Ready to implement this system? Here's how we can work together:

💬 DM me on Instagram if you want to see my content pillar strategy in Notion or need clarity on any of these steps.

I'm happy to share more and even hop on a discovery call to meet you where you're at. Click here to book a call with me.

Resources & Links:

Fireflies.ai - AI note-taking and transcript analysis tool

Perplexity - AI research assistant (free for a year with Fireflies signup)

Notion - Content calendar and knowledge management system

🎙️ Love This Episode?

✅ Share it on Instagram and tag: https://www.instagram.com/legacy_building_mamas/
✅ Leave a review on your favorite podcast platform.
✅ Send it to a fellow mumpreneur who needs this inspiration.

Your support helps us bring more empowering conversations to women like you. 💕

Stay inspired and learn more about building your business:

🎥 Subscribe to My YouTube Channel:

👉 https://www.youtube.com/@legacybuildingmamas/videos

Join the Legacy Building Mamas FB Group:

👉 https://www.facebook.com/groups/legacybuildingmamas