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Lead Better. Succeed Better.

Lead Better. Succeed Better.

By: Kaia Vincent FCIM. Director of Brevity Marketing
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When you start a business, you should also plan for the end game - the exit. Kaia Vincent, is the Director of Brevity She's a Marketing Fellow with over 25 years marketing management experience. She believes business owners should get the rewards they deserve for all the blood, sweat and tears they've put into their business. With the benefit of financial freedom and a positive mindset, they have the ability to use their business knowledge and life experience for the greater good - as well as time to simply enjoy the pleasure of living.Kaia Vincent FCIM. Director of Brevity Marketing Career Success Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • S1E9 -Considerations of adopting a four day week - Kaia Vincent speaks with Tom Pimenta, Solicitor at Penningtons Manches Cooper
    May 20 2022

    In this podcast, Kaia Vincent, Director of Brevity and marketing fellow speaks with Tom Pimenta about what entrepreneurs should consider when implementing a 4-day week. 

    Tom is a solicitor at Penningtons Manches Cooper, specialising in employment law. He advises on employment law issues including unfair dismissal, discrimination, employment status, redundancy and TUPE.

    https://www.penningtonslaw.com/

    Working a 4 day week is increasing in popularity. The Brevity team were pioneering in this aspect and adopted a four day week at the end of 2019, to ensure the team enjoyed a healthy work-life balance and could keep their creative juices flowing. 

    As reported in The Guardian, more than 3,000 workers at 60 companies across Britain will trial a four-day working week, in what is thought to be the biggest pilot scheme to take place anywhere in the world.



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    26 mins
  • S1E8 -How harnessing the power of personalisation can support attraction and retention of customers and employees
    May 6 2022

    When you're looking for growth and developing your exit-ready business, having loyal customers and employees on your side will be fundamental to its success. In this podcast Kaia Vincent speaks with Paul Marsh about the benefits of using personalisation to give your brand the leading edge when it comes to both the attraction and retention of both customers and employees. 

    Paul is the Managing Director of TheMPC, The Packaging Experts and SwagOnline with facilities in the UK and Germany. He is also an ambassador of the Knight’s Foundation and Basingstoke Colts Football Club. Paul and his teams offer a consultative approach and always go the extra mile, to create memorable and impactful brand merchandising with meaning for companies such as Merlin Entertainment, Reed, Twinings, Microsoft, Adobe and HP.

    What we really admire about Paul's approach is that it's consultative. It's a somewhat rare quality in his business. If you know you need to do something different either to attract/retain customers or staff, but not quite sure on what or what's possible, then Paul encourages you to pick up the phone and pick his expert brain. 

    https://thempc.co.uk

    https://thepackagingexperts.co.uk

    https://www.swagonline.co.uk

    Paul's LinkedIn profile - https://www.linkedin.com/in/paulmarshpackaging

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    35 mins
  • S1E7 -Positivity: Life after Leadership - An entrepreneur shares his wisdom about his successful exit journey
    Apr 27 2022

    Barry Lea was the owner of Advanced Engineering for nearly 27 years. The company employed 27 staff with a turnover of almost £5M. In 2018 , his business was acquired by a UK consolidator.  The journey Barry took allowed him to increase the final offer by 70%. With the benefit of financial freedom, Barry is today enjoying a good life with his family as well as utilising his time, life experience and business expertise for the greater good.

    If you are looking to exit your business in the next 2-5 years, gain wisdom from Barry Lea's exit story.

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    21 mins
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