Kodak: El gigante que no quiso ver el futuro
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Kodak: El gigante que no quiso ver el futuro
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About this listen
Durante décadas, Kodak fue sinónimo de fotografía. Pero cuando inventó la cámara digital… decidió ignorarla. En este episodio repasamos cómo una marca que dominaba el mundo, terminó cayendo por miedo a reinventarse. Una historia de éxito, omisiones y una lección para el futuro.
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