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Keys to 2026: Navigating a Seller’s Market, Standardized Measurement, and Going Vertical

Keys to 2026: Navigating a Seller’s Market, Standardized Measurement, and Going Vertical

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Happy 2026! Time to dust off the crystal ball.


Will we finally get standardized measurement? Will podcasters still pick video over audio? How should you navigate a seller’s market?


Find out as we make big, bold (and accurate) predictions for 2026. All on a new Media Roundtable: Special Edition.


Dan Granger (CEO & Founder, Oxford Road) welcomes back a stacked team of podcast nostradamuses:

  • Hernan Lopez, (Founder of Owl & Co)
  • James Cridland (Editor, Podnews & Podcast Business Journal)
  • Kyle Jelinek, (VP of Client Services, Oxford Road)
  • Neal Lucey, (EVP, Strategy & Product, Oxford Road)


They’re talking: Audio’s Rise, Standardization (Finally!), Seller’s Markets, and more. Let’s dig in.


“ My prediction is: the buyer's market has officially ended.”

  • Neal Lucey, (EVP, Strategy & Product, Oxford Road)


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