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Kevin Williams Discusses His Business Communication Skills

Kevin Williams Discusses His Business Communication Skills

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Hi there. Welcome to the Biz Communication Show. I’m your host, Bill Lampton, the Biz Communication Guy. The Biz Communication Show is now in its eighth season. And during that time I’ve had the opportunity to interview, and I really like to say have conversations with outstanding business professionals who share with us the communication keys and skills that have given them that success. And as we talk over those tips and strategies, you and I can benefit from them. Today, our guest is one that I happen to know, I’m acquainted with. Often the people that I interview globally, I don’t know, but I met Kevin Williams several years ago when we were members for a while at the Gwinnett Chamber of Commerce near Atlanta, and we formed a professional affiliation and friendship, which is still going. This is his second appearance on the show, and we’re delighted, delighted to have him back. Kevin Williams is a seasoned global executive and franchise consultant with a career that spans continents and industries. Kevin has held leadership roles at some of the world’s most respected companies, including President of a German manufacturing firm in Mexico, Senior VP of Sales and Marketing for a Japanese enterprise, and a pivotal role at Eastman Kodak during its time as the top global brand. Now, Kevin serves as a trusted advisor in the world of commercial real estate and franchise consulting, helping entrepreneurs and investors navigate opportunities with precision and integrity. His expertise bridges franchise development, consumer goods, healthcare, capital equipment, and startup strategy. He’s worked in 10 countries. His expertise is known worldwide, and he comes to us now from the greater Greensboro Winston Salem High Point area in North Carolina. He’s worked directly with powerhouse retailers like Walmart, Target, CVS, and Costco, giving him a unique edge in helping clients grow even in the midst of the most challenging markets. Kevin brings a sharp business mind, a love for problem solving, and a commitment to surrounding himself with like-minded individuals. So I know that you will join me in welcoming Kevin Williams. Hello, Kevin. Bill, how are you? Good to see you again today. It’s good to see you. And I again thank of how I our association performed several years ago. Sometimes those introductions at networking meetings and chambers, sometimes they happen and they disappear, but I have the good fortune that ours has continued. To begin with today, Kevin, I know that I have watched, of course, your intro video on LinkedIn, which I encourage our viewers and listeners to watch and to get connected with you on LinkedIn. And in that video, you talk about your humble beginnings in life. And you say that uh a mop and a broom were quite familiar to you early in life. With what you call that humble beginning, you have used that as a springboard to worldwide prominence as a an executive and a leader. What do you think are early lessons that you learned in your boyhood and early manhood that really equipped you to succeed later on as you have? Well, Bill, you know, you talked about uh working for Kodak as a number one brand. Um, really we are our own brand. and a mop in the bucket is uh where it all starts. If you want uh people to know who you really are, uh you demonstrate even at the level of uh cleaning floors, a sweeping floors, a mopping, dusting, all those different components. Uh when the job is done, that’s your brand. You want something that looks like you want to put your name on it. you want to put your picture on it and you want to say job well done and for others to come along and really do the bragging on you. but that that’s your brand from the very beginning. And it’s kind of like, you know, when you own a a restaurant and uh as a guest, you’re walking in and you see fingerprints and smudges all over the door and they’re dirty and you go to the restroom and uh the restrooms are are not clean or kept. And your first thought is, oh my, I know kind of at this point what the kitchen looks like and they’re about to prepare my food. So, you know, it’s uh mop and bucket, It’s uh my wife used to tell me, you know, how how do you know how to run a business if you’ve not done the jobs in it? And I’ll tell you if you start with a mop and bucket, uh you really understand it. You might see somebody uh sitting down taking a break and you as a senior level uh manager might want to go, you know, why why are they resting? Well, if you’ve been there done that, you might clearly know it is a break, you know, a back breaking job and um, you have a different perspective on it from that perspective. Uh you need to protect your brand. Mop and the bucket is is your brand and how you stamp it is uh how the world sees you. You know, even your car. You know, I uh I’m in commercial real estate as you you mentioned, and I walk by people’s cars and I look in them as the car clean on the...
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