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Kansas City Marketing Legends

Kansas City Marketing Legends

By: Sam Meers and Mike Swenson
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About this listen

The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg.

What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce them. And it’s about all the blood, sweat, and tears these folks gave and the fun and laughter they had while doing it. Most important, the stories we will tell all happened right here in Kansas City.

Our idea is simple. Let’s reach out to all the people who made the Kansas City marketing community what it is today. What we are today is a city of creative powerhouses of all sizes doing work not just across the metro or region, but across the nation and the world.

Welcome to the Kansas City Marketing Legends Podcast!

Brought To You By — evolution Audio Post Production // Springboard Creative // KC Ad Club // PRSA of Kansas City

© 2024 Kansas City Marketing Legends Economics Marketing Marketing & Sales
Episodes
  • Ann Willoughby // Willoughby Design

    Ann Willoughby // Willoughby Design
    May 14 2025

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    Season Two kicks off with the trailblazing Ann Willoughby, founder of Willoughby Design. Her story begins in the aisles of a small department store in Hattiesburg, Mississippi, where she sketched fashion illustrations that would mark the start of a remarkable career.

    After relocating to Kansas City, Ann didn’t just launch a design firm—she built a creative powerhouse and became a pioneer for women entrepreneurs in an era when even opening a bank account required a male co-signer. In this episode, Ann reflects on the uphill climb of securing clients, building a business against the odds, and the deeper purpose at the heart of design.

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    49 mins
  • Welcome to Kansas City Marketing Legends Season 2

    Welcome to Kansas City Marketing Legends Season 2
    Apr 26 2025

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    Welcome to Season Two of Kansas City Marketing Legends!

    After the incredible energy and inspiring conversations of Season One, we knew we had to come back for more. This season, we’re diving even deeper into the stories and insights of the people who have helped make Kansas City a marketing powerhouse.

    A special shoutout to our friends at Evolution Audio — we’re thrilled to have recorded every episode live in their studios. Big thanks as well to Springboard Creative for making us look sharp, and to our other amazing sponsors, the Kansas City Ad Club and Greater Kansas City PRSA, for their continued support. So sit back and listen to the people who made the marketing magic happen in Kansas City.

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    37 mins
  • Season 1 // It's a Wrap

    Season 1 // It's a Wrap
    Oct 9 2024

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    As they say, it's a wrap! Season One of Kansas City Marketing Legends is in the books. We are extremely grateful to all of you who have listened to our conversations with the legends of Season One and look forward to offering up more legends when we launch Season Two in early 2025.

    This final episode of our first season gives us a chance to remember some of the high points of our first season and provide you with a glimpse of a few of our Season Two legends.

    As always, a loud shout out to our sponsors, evolution Audio, Springboard Creative, The Kansas City Ad Club and Greater KC PRSA. And a big thanks to all of you who are enjoying our podcast. Enjoy this final episode of Season One of the Kansas City Marketing Legends!

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    31 mins

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